Jeep Introduces Pop-Up Ads That Appear Every Time You Stop

https://tech.slashdot.org/story/25/02/11/0016258/jeep-introduces-pop-up-ads-that-appear-every-time-you-stop

by mraniki • 1 year ago

291 199 1 year ago

tech.slashdot.org

dyauspitr• 1 year ago

Can you jailbreak these systems?

randunel• 1 year ago

One word: safety.

They'll tout that word everywhere and people will believe them. For your and everyone else's safety and security, do not jailbreak your in car entertainment. Your wipers and ABS might even stop working.

20after42• 1 year ago

Hyundai helpfully used a default signing key on their firmware, so at least some of their infotainment systems can be easily rooted. Details: https://xakcop.com/post/hyundai-hack-2/

willbdavenport• 1 year ago

If I needed a reminder to never buy a Jeep

soheil2• 1 year ago

Presumably the ad will be a reminder to perhaps buy another Jeep.

Maxious• 1 year ago

Nothing says Jeep more than "hey if it ain't broke, buy an extended warranty"

carabiner• 1 year ago

CR called Jeep the worst car brand in America.

qwertox• 1 year ago

"In-dash advertising is here and Stellantis, the parent company of Jeep, Dodge, Chrysler, and Ram, beat everyone to further enshittification,"

So that's why Stellantis is testing this with Jeep: Nothing to lose.

eps2• 1 year ago

Tesla is now fighting hard for this title.

20after42• 1 year ago

It won't take long for all of the the other brands to follow suit. Hopefully jeep patented the idea.

petargyurov• 1 year ago

Is Jeep's reputation the same in Europe?

I've been thinking of making a "sentiment database" for car brands where users share their personal, subjective view of a car make/model. I'm sure something like this probably already exists.

rsynnott• 1 year ago

My immediate response was “they still make those?!”, but they actually still seem to be on sale here! Not sure I’ve seen one in the last decade or so; make of that what you will.

michaelt2• 1 year ago

According to [1] Jeep is the 24th-best-selling car brand in Europe.

Their sales of 11.4k cars in October put them just between Mazda (12.3k cars) and Porsche (10.3k cars) with roughly 1% market share.

But they are at least competing in the market - some brands like Chevy, Chrysler and Subaru don't even make the top 25.

Of course many of these brands are ultimately owned by the same multinationals. Stellantis-owned Jeep, Dodge and Ram brands aren't doing well in Europe, but their Opel, Peugeot, Citroën, Vauxhall, Alfa Romeo and Fiat brands are selling just fine.

[1] https://www.jato.com/resources/media-and-press-releases/volk...

graemep• 1 year ago

No, but the parent company is huge and makes some of the most popular brands - Citroen, Peugeot, Fiat, Open, Vauxhall.

pjc503• 1 year ago

It's called the JD Power survey: https://driving.ca/auto-news/awards-surveys/vehicles-problem...

(an owner survey; rating the brand of a car you don't own is so subjective as to be of very limited use except to car marketers)

DonHopkins4• 1 year ago

Friends don't let friends drive Jeeps.

aembleton• 1 year ago

Are Jeep drivers friendless?

suyash• 1 year ago

Jeep is a solid car, now it seems it's just being mismanaged badly.

blackeyeblitzar• 1 year ago

Not surprising to see these aggressive tactics given that Stellantis is on the verge of bankruptcy, and other big companies like VW are on that path. Brands started with selling location data to brokers and other invisible things, and now it’s just more obvious how they’re trying to stop losses. Still, this is just as angering as BMW charging subscription fees for heated seats.

caspper692• 1 year ago

Don’t want to go down the Musk rabbit hole, but wasn’t this a tactic started by Tesla?

This idea that every product must produce a recurring revenue stream has permeated way too deep. Buying a luxury automobile should entail luxury features.

I almost accidentally bought a scanner off Amazon that had a monthly fee in the fine print. As in the damn thing wouldn’t work if the subscription stopped. Wtf?

Frankly it’s tiresome and pathetic. It’s bad enough that pennies are pinched at every step of the manufacturing process to the point hardly anything lasts even 5 years anymore.

We get screwed over and over again so some asshole can hit their quarterly targets, or so the company’s stock can tick up a quarter point.

alistairSH• 1 year ago

And most of us have retirement plans based on stock ownership (in the US at least) so we’re all complicit to some small extent.

sofixa2• 1 year ago

They had $50 billion cash on hand as of December 2023 (last time they've reported that). Net income is always positive and in the low single digit billions.

They're nowhere near bankruptcy. Sales are falling for a variety of reasons, and as a result they got rid of the old CEO.

nottorp• 1 year ago

That Appear Every Time You Stop

Do they only appear when you stop? Are we sure the ad peddling software is bug free?

Is this a criminal safety investigation matter now, or will we wait until they show up while driving and someone dies because they got lost in some wilderness due to lack of navigation?

Someone• 1 year ago

There already is a safety issue right now, as this will make drivers ride away and only then enter their destination into their GPS system. So, it will distract them from paying attention to the road.

vineyardmike• 1 year ago

Is this a criminal safety investigation matter now, or...

Not to try to start a political flame situation, but I genuinely think the next 4 years will see a lot of "innovation" and business experiments in the automobile space. Elon certainly won't leave NHSTA alone, when he can instead get his way to clear the path for new Tesla opportunities.

No way that any sort of criminal investigation occurs over something like this. Tesla would love to be able to have extra flexibility on their giant screens.

(Also, it seems very unlikely someone would die due to lack of navigation, but being too distracting due to a glitch seems more likely.)

kortilla• 1 year ago

If lack of navigation led to criminal investigations basically every car manufacturer would already be gone. They are completely unreliable already without this change.

prmoustache• 1 year ago

In some juridictions I could see it as illegal. For instance in the UK you can't use your smartphone when stopped at a traffic light, you need to park and stop the engine.

randomNumber7• 1 year ago

What a time to be alive!

wewxjfq• 1 year ago

Speed 3: A car can't stop because the driver refuses to watch ads.

raaron773• 1 year ago

Lol

4b11b4• 1 year ago

lolll

LTL_FTC• 1 year ago

Installed pihole and now the brakes don’t work!

soheil2• 1 year ago

They've probably done the analysis and found the demographic most likely to respond to/tolerate an ad to be Jeep owners or in the vicinity of it.

Ylpertnodi• 1 year ago

Exactly. I refuse to be outraged by a vehicle that caters for its owner.

Though I do have yet another question to ask a dealer when I must purchase another vehicle.

caspper692• 1 year ago

As if it wasn’t bad enough they were so out of touch they thought $90k for their Wagoneers was a good base price. A vehicle literally no one was asking for.

With median US income around $43k/year, these geniuses thought there’d be a huge market for these monstrosities (and I am in no way anti-SUV).

This was after axing their Dodge sports cars that were actually selling, and dicking around with the Ram pickup. The bread & butter of their lineup.

But ARU! Listen you c-suite morons, sell the products your customers actually want to pay for. Stellantis’ stupidity is going to bankrupt a lot of dealers if they can’t execute these re-rollouts successfully and finally clear this glut.

And now I see shit like this. Pure, unadulterated enshitification.

How do these ideas not get shot down 2 seconds after they leave someone’s mouth? I guarantee you, not one person who heard such an idea thought it was a good one. It is impossible to witness such stupidity happening and think this will accomplish any business objective or be a good direction for the brand.

sofixa2• 1 year ago

SUVs, besides being more deadly to everyone, have higher profit margins, which explains why manufacturers (in the US) focus so heavily on them.

$90k is absurdly high, but everyone will take out a car loan anyways.

Stellantis are really struggling with their vision and direction. Carlos Tavares, the CEO who grew PSA and managed the merger with FCA , utterly failed at his job, to such an extent that he was recently fired (with a golden parachute though). They're up for a shake up, let's see what happens.

fsflover2• 1 year ago

enshitification
How do these ideas not get shot down 2 seconds after they leave someone’s mouth?

Here's how: https://pluralistic.net/2024/08/17/hack-the-planet/

paradox4602• 1 year ago

Everyone in the meeting that set the price are all tremendously over paid, and so 90k for a mediocre SUV seems reasonable to them

It's the "it's one egg Michael, how much could it cost, $10?" joke, but real

d0gsg0w00f• 1 year ago

so out of touch they thought $90k for their Wagoneers was a good base price. A vehicle literally no one was asking for.

A premium 3rd row vehicle that's not a GM/Tahoe with those stupid reverse lights? My kids school is full of these. Seems to me like plenty of people were asking for them.

beeflet2• 1 year ago

This is very promising, If only the car had some sort of heads-up display that could project advertisements over the entire windshield while you're driving.

InfinityByTen• 1 year ago

This won't be a joke when the car is on L4 automation.

beeflet2• 1 year ago

by then you will be hard-pressed to buy a window pane that doesn't come preloaded with nifty features and helpful advertisements.

seydor4• 1 year ago

That would be reduntant. The car can drive you directly to the sponsored destination.

GistNoesis3• 1 year ago

Why limit your reach to your car only, it's much better to project the ad directly on the road either with a dlp projector, or a laser + galvanometer.

In fact if you are already scanning the environment with a galvanometer for things like obstacle detection then you only need to point an extra laser to the rotating mirror and synchronise it. So for an extra buck for the laser pointer, you could have something like this : https://www.youtube.com/watch?v=pmRfDEhTeYg

Gravityloss2• 1 year ago

Maybe we could have satellites laser project ads everywhere. Though on the other hand the Kessler syndrome might prevent this. But hey, there's a silver lining to that as well. The large amount of tiny space debris could be used as background to project from the ground. Think, your night sky would be full of ads.

Lanolderen• 1 year ago

Don't give them ideas. The high end LED headlights (Audi Digital Matrix for example) can already project images. My crystal ball's already showing a highway filled with McDonalds and KFC logos projected on the ground, then you getting home and the courtesy light or whatever it's called projecting an online casino ad on your house for a minute.

eps2• 1 year ago

Most cars also have speakers these days. Some are even HiFi!

Huge, huge opportunity for reaching people about your products.

DonHopkins4• 1 year ago

You can reach even more people with the horn!

exar0815• 1 year ago

I am in the vehicle glazing/ automotive electronics industry. Sometimes I wonder if I shouldn't switch to making child-sized sewing machines, toy-shaped landmines or fentanyl-laced sweets. It would be morally less damning than what is made in that industry.

ikekkdcjkfke• 1 year ago

And loud un-mutable audio, in case of bad hearing or unattention

seydor4• 1 year ago

but the driver might be distracted by .... the real world, you know

OTOH cars do have very good speakers and their ears are not needed much for the road

technothrasher2• 1 year ago

What do you think full self driving is for? So that the now passenger is entirely free to consume ads.

DrScientist• 1 year ago

And what if you don't need to drive?

We could have transport funded by advertising - think of the captive ( quite literally ) market, and the ability to have full surround advertising for the whole of the journey.

The future is bright.

redeux2• 1 year ago

This sticker is dangerous and inconvenient, but I do love Fig Newtons.

mbrochh• 1 year ago

Once the cars are fully self-driving, this is exactly what will happen... just wait and see..

ReptileMan• 1 year ago

I always thought that - "I want to have my car to have airplane mode", would have had a different meaning. One including small wings and small nuclear powered jet engine, with strong retrofuturistic vibes.

blitzar• 1 year ago

Where we're going, we don't need roads

egeozcan• 1 year ago

I honestly thought their website was triggering a popup ad every time you stopped moving your mouse, and I was ready to write a long rant that no one would ever read.

But... they actually show ads in your car every time you stop!? This is so bad I don't even know where to begin. The audacity!?

BLKNSLVR• 1 year ago

The new model Jeep Audacity!

tonyedgecombe• 1 year ago

You will just need to do the automotive equivalent of wiggling your mouse.

rib3ye• 1 year ago

Is /. back??

MrDrMcCoy• 1 year ago

Nope. I still have it in my RSS reader for the odd thing that somehow shows up there and not in my other feeds, but it's pretty dead.

simoncion2• 1 year ago

God no.

Articles are (re)posted at a rate of like five or ten a day, but many articles will receive zero comments and few articles will have any comments of note. Also, the admins effectively deactivated new account creation a while back.

These days, it's a link aggregation site for two robot "editors". I can't stop chuckling every time I think of how much money it caused its various acquirers to light on fire over the years.

7bit3• 1 year ago

Imagine pulling up to a red light, checking your GPS for directions, and suddenly, the entire screen is hijacked by an ad.

I don’t like this kind of exaggeration because it misses the core issue. And because the argument can easily be refuted, e.g., ads are only displayed when the car is parked.

The real issue is that a car remains operational, and the manufacturer continues to profit from it long after the purchase by ignoring the owner's right to self-determination. It’s not just about distraction from ads but rather about the fundamental business model of manufacturers. They retain control over the vehicle and use it to generate additional revenue—often at the expense of user freedom. Many essential features are locked behind paywalls or tied to subscriptions. The buyer owns the car, but not full control over it—and that is the real problem.

egypturnash• 1 year ago

The sentences immediately preceding and following the one you quoted make it pretty clear that this is not an exaggeration:

These ads appear every time the vehicle comes to a stop. Imagine pulling up to a red light, checking your GPS for directions, and suddenly, the entire screen is hijacked by an ad. That's the reality for some Stellantis owners.

Italics mine.

jstanley• 1 year ago

Objecting on the grounds that it appears every time you stop will just lead to the "fix" of only displaying it when parked. If you still don't want that, target your objection more precisely.

7bit3• 1 year ago

Thanks for validating the point I was making.

InDubioProRubio2• 1 year ago

GPS is a location system. It gives the infotaiment/Map system the position of the care in the world.GPS has no UI-Components..

jazzyjackson2• 1 year ago

There's such a thing as metonymy, where a word might represent something larger than the specific thing referred to. In common English, people use 'GPS' to refer to the capability of being able to use a human computer interface such as a busybox-backed touchscreen to navigate with the assistance of satellite based location services.

Used in a sentence, "Hey does the rental car come with GPS?" "Of course, it's not 2008 anymore"

7bit3• 1 year ago

Thanks for validating the point I was making.

InDubioProRubio2• 1 year ago

Finally, rocky bottom where the advertising industry gets dissolved entirely..

alkonaut• 1 year ago

\o/ McDonalds!

bkummel• 1 year ago

https://jacek.zlydach.pl/blog/2019-07-31-ads-as-cancer.html

anal_reactor• 1 year ago

Ads can be seen in this video

Links to a 11-minute video of a boomer browsing the internet

I'm sorry but this is too funny. An article about wasting people's attention wastes people's attention.

altacc• 1 year ago

Example of what the ad looks like: https://www.thedrive.com/news/jeep-owners-say-pop-up-ads-for...

The author also outlines how to disable them: by creating a user account with Jeep and agreeing to T&Cs and remotely disabling notificaitons. Such centralised control leaves them open to them deciding to re-enable ads in the future if they feel like it.

jazzyjackson2• 1 year ago

And also implies an always on connection to the mothership that can push arbitrary content to the infotainment system (which we can be sure is totally airgapped from the CAN bus right? right?)

https://www.wired.com/2015/07/hackers-remotely-kill-jeep-hig...

rendaw• 1 year ago

If their server forgets the saved settings during routine maintenance i.e. once a month.

ChrisMarshallNY• 1 year ago

That’s the Facebook model. They keep resetting privacy prefs, or creating new opt-out ones.

jansan• 1 year ago

Holy shit, you will have to pay me a lot of money to accept this in my car.

deanc• 1 year ago

From the article.

“This was an in-vehicle message designed to inform Jeep customers about Mopar extended vehicle care options. A temporary software glitch affected the ability to instantly opt out in a few isolated cases, though instant opt-out is the standard for all our in-vehicle messages. Our team had already identified and corrected the error, and we are following up directly with the customer to ensure the matter is fully resolved.”

So everyone can put down the pitchforks now, unless you are assuming deliberate malfeasance.

nkrisc• 1 year ago

Ads in your car should be opt-in, so the pitchforks are warranted.

account422• 1 year ago

An ad with a (theoretical) opt out is still an ad. I don't want to see any ads, especially in a paid product.

Devasta• 1 year ago

When it comes to advertisers, there is no reason to assume anything but deliberate malfeasance.

grishka3• 1 year ago

What if you don't connect your car to the internet in the first place?

pjc503• 1 year ago

I'm guessing it comes with its own connection via its own (manufacturer-paid) SIM.

touristtam• 1 year ago

This and the reports of build-in options that are software disabled; this is such a dystopian society.

netsharc• 1 year ago

Aka the "Skip for now"/"Remind me later" button.

I suppose the "Fuck off forever" action is to crash the car through the window of the dealership...

yndoendo• 1 year ago

I don't know why some one would go for the low hanging fruit of the dealership.

It should be corporate headquarters' window ...

thecleaner• 1 year ago

If these are high quality, I am all for these. Just not another damn celeb shilling their stupid fucking perfumes.

probably_wrong• 1 year ago

Ford's patent on an in-vehicle advertising system [1] contains the following clause: "[the system] further provide the opposite force to a user's natural inclination to seek minimal or no ads. [The system] may intelligently schedule variable durations of ads, with playing time seeking to maximize company revenue while minimizing the impact on user experience".

Car companies know no one wants this. They just don't care.

[1] https://www.motortrend.com/news/ford-in-vehicle-advertising-...

e3bc54b2• 1 year ago

Honestly feels like the definition of `user` is being stretched here..

paradox4602• 1 year ago

It's the definition drug dealers use, not the one about computers

yilugurlu• 1 year ago

I am genuinely curious, why Jeep/Chrysler makes the worst decisions in the car industry over and over again. Is this incompetency or this is really how they run their business?

I don't know how many years I have known these brands, but they are constantly in the news regarding bankruptcy. I am aware of the history with Mercedes, followed by Fiat, and now with PSA; it feels as though they are the lab rats for all of these foolish decisions and everything that has gone wrong.

I guess I'd hammer my infotainment screen if I'd seen such an ad.

lnenad• 1 year ago

I think in this particular scenario it's shortsightedness. They see this an instant increase in revenue without considering that longer term this will destroy their ever dwindling market share.

superfist• 1 year ago

Because no one rewards long-term efforts. You are rewarded for short-term goals and, at best, mid-term ones. In an abstract sense, customers reward you for long-term efforts, but this is something no one will put in an Excel spreadsheet with financial voodoo calculations, except when you are the sole owner of the business.

mdp20216• 1 year ago

longer term this will destroy their ever dwindling market share

I'd very much hope so, but I am seeing humanity adapt to and support much worse terms and conditions, under the banner of "Meh.".

pmontra• 1 year ago

Many C*Os plunder the companies they work for, then move to another one. They don't care about the market share of the company they'll leave, no more than bugs care about a tree they are eating. They'll move to the next one. There is always a next tree, until suddenly there are no more trees nearby.

KingOfCoders• 1 year ago

Sales managers and CEOs make sales, get their options then move on.

bboygravity• 1 year ago

I have no idea if this is the case here, but one possibility is deliberate coorporate sabotage. Like planting "bad people" on the board or in key positions.

Either by competition or by hedge funds that want to short it into the ground ("cellar boxing").

Just incompetency is another option of course.

nunodonato• 1 year ago

"Never attribute to malice that which is adequately explained by stupidity."

tekknik7• 1 year ago

The fact of the matter is there’s no replacement for a jeep. Not the grand cherokees and other “fake” jeeps but the gladiator and wrangler have no competition in the segment they’re built for. they can get away with a lot for that reason alone.

SpaceL10n2• 1 year ago

Jeep was bought by Stellantis, so I'm giving Jeep the benefit of the doubt. I imagine this terrible, horrible, no good idea, was their idea. The people with the money rarely come up with the good ideas.

bayindirh2• 1 year ago

Stellantis is working as a corporations of corporations AFAIK, and they’re free up to a certain degree. However, they have profit targets, and if you fail you’re closed down, again IIRC.

So, tracing that decision is a bit harder than it looks.

bloomingkales• 1 year ago

Every company I've ever been at I've always worked side by side with people from good universities/pedigree. You'd be shocked at how stupid some people are. In fact, it caused a lot of imposter syndrome in me, like ... how did they make it that far? Are they a fraud? Am I? What is happening here.

I've lost respect for entire institutions, no joke. You literally will not believe some of the people they created.

danpalmer• 1 year ago

I don’t know enough about cars or the Jeep brand, but a common answer to this in the general case is market segmentation. If a company constantly makes decisions that make their product worse for you, you’re probably not the target market.

Perhaps in this case it means Jeep can sell their cars at a lower price. Perhaps Jeep is already perceived as a budget conscious brand. The market segment they’re targeting may care about that.

Kindle does this with their ads. They are targeting a consumer with ~$50 of disposable income to spend on an ebook reader, who would rather pay that little and have ads. I’ll never buy a Kindle because not only do I not want ads on the screen, but they have also neglected their high end device which is the segment of the market where I’m at.

Aeolun• 1 year ago

The moment my Remarkable shows me ads is the moment I burn the company to the ground (reputationally).

hnthrow90348765• 1 year ago

Not to be too harsh, but most Jeep buyers only buy for the name. That's the only way to justify these Wrangler prices.

It's why Ford was able to bring back the Bronco and take a decent chunk of that pie.

mr_toad• 1 year ago

Perhaps Jeep is already perceived as a budget conscious brand.

I’d always thought of Jeep as an overpriced brand. There are cheaper off road vehicles available if you don’t care about the brand.

Pinegulf• 1 year ago

Pure speculation: Maybe this is an attempt of 'outrage marketing'?

csomar2• 1 year ago

It is a car. Most people will spend a good chunk of time and research before they buy a car including researching things like maintenance cost, reliability and resale value.

chneu• 1 year ago

Jeep customers fall into 2 categories, generally.

Folks who want a bare bones 4x4 rig

And

People who want a grocery SUV that they can take down a gravel road to a trailhead a few times a year and put ducks on the dash.

Jeep is definitely targeting the latter group here.

mft_• 1 year ago

It's getting to the point where we need a tool (a website?) that tracks the user-unfriendly features in different cars of different model years, so that we can make informed choices at buying time.

technol0gic• 1 year ago

kinda like that bad landlord map webapp that ppl in nyc setup

gadders• 1 year ago

Jeep enters enshittification phase.

If anything needs an executive order to ban it...

Sparkyte• 1 year ago

This will probably cause accidents left and right. May even increase road rage. I know I would just drive my Jeep off into a river if I spent money only to be targeted for ads.

aucisson_masque2• 1 year ago

If bmw or any other manufacturer was to do that in my car, i would just call over and over their sale man with the 'bluetooth call' until they loose more money by showing me ads than they earn.

In my country stellantis (owner of jeep brand) tried to save by money by hiding that their car's airbag is killing people. Now there's been enough dead that that they can't just ignore it and made a recall but waiting list is very long.

They knew that since at least 2016, 8 years before the recall. They could have done it slowly since then, avoid drivers death and not having people locked out of their car waiting for airbag replacement.

I guess they were working harder on the new Jeep advertisement system.

jr000• 1 year ago

"Take the number of vehicles in the field, (A), and multiply it by the probable rate of failure, (B), then multiply the result by the average out-of- court settlement, (C). A times B times C equals X...If X is less than the cost of a recall, we don't do one."

pavel_lishin2• 1 year ago

I wonder how many people are on HN who've never seen Fight Club, and thus don't recognize the quote.

aucisson_masque2• 1 year ago

i know it's a fight club quote but man, does a human life has a cost ? young people, mother, father getting butchered by stellantis airbag.

And they are not alone, other manufacturer decided to keep it under the rug, like wolkswagen.

there is the old saying "an eye for an eye", if each time a mother or a kid died because of these airbags you hanged stellantis director's relative, the world would be a better place.

SpaceL10n2• 1 year ago

Maybe they should skip the vehicle's console and just beam the ads directly into my visual cortex.

redeux2• 1 year ago

With Neuralink no less.

Havoc• 1 year ago

Imagine paying thousand for a product that is ad supported. I guess their target market is idiots

aussieguy1234• 1 year ago

I think I'll stick with second hand dumb cars with physical knobs and buttons.

sans_souse• 1 year ago

They are treading dangerously close to causing some kind of consumer revolution here if such a thing exists.

fxtentacle• 1 year ago

I'd say the countermeasure is like "AdNauseam". You just click "call" every time you see the ad. Rack up their costs until it becomes a net negative to show you an ad.

everdrive3• 1 year ago

Jeep is now on the list of vehicles I'd never own. Ever. Even if they go back on the decision. Permanent lifetime ban for me and my family. My wife can't have a jeep, and neither can either of my kids.

mdp20216• 1 year ago

The trouble remains: if you come across the brand that we should buy, please inform us - because the state of facts really has us consider the need to build open source cars.

They are cornering us. Options are getting fewer and fewer.

everdrive3• 1 year ago

At least as recently as 2024, Nissan model S and SV vehicles (ie, the two lowest trims) did not have any sort of telematics that phoned home.

[edit]

I also know that some Fords for 2024 (specifically the Maverick, but possibly others) had a single, dedicated fuse for the telematics system which could simply be removed.

mdp20216• 1 year ago

So this friend of mine last year visited a Mercedes Benz retailer, and was told "Actually our corporate mission is now to pioneer the electronic butler embedded in the vehicle (as in, oh look, parkings are nearby, and you are near a place where you may want to like to buy something...). If you oppose that, this is the last brand you want to approach".

It's a race. Still maybe not so evident, but declared.

michelb• 1 year ago

Will this drastically reduce the pricing then?

lowlevel• 1 year ago

I don't think distracting drivers with ads in their jeep even when stopped is safe or even acceptable...

mdp20216• 1 year ago

In fact it is not impossible that at some point they will be forbidden by some legislation.

technothrasher2• 1 year ago

"At some point" is likely not in the near future, at least in the US, as any such legislation will simply be labelled "woke" and "anti-free speech" and it will immediately die on the vine.

karel-3d• 1 year ago

This is a SlashDot post that is a link to YouTube video that discusses a Twitter post that reposts a reddit post - https://old.reddit.com/r/assholedesign/comments/1iij34r/jeep...

Which I thought is funny.

MathMonkeyMan2• 1 year ago

I read somewhere that today the internet is a few walled gardens each full of screenshots of text from the other walled gardens.

tomovo• 1 year ago

Other car manufacturers should immediately book all ad spots and advertise their ad free cars right there. Ideally they will play right after test drive ends at the car dealership.

bdangubic2• 1 year ago

yea that makes sense - just bought a new jeep and seeing a pop-up ad would make me sell it at 30-40% loss to get one without the ads :)

ImHereToVote• 1 year ago

I'm honestly surprised they don't include an rectally inserted attention mechanism to alert you to the ads being displayed TBH.

wbshaw• 1 year ago

Roku TVs now inject ads into your non-Roku viewing. Amazon and Netflix have normalized ads in their products.it won't be long before they move them into more expensive product tiers.

If other auto manufacturers follow suit, this too will be normalized. Enshittification seems inevitable without collective action.

reportgunner• 1 year ago

Will be cool if this car still works in 20 years and the ads just show an error because the server no longer exists.

NoGravitas2• 1 year ago

When the ad server goes down, the car will stop working.

NoGravitas2• 1 year ago

While you're stopped at the light, you'll also need to open the verification can to let the car know you've watched the ad, before it will go again.

Jeep Introduces Pop-Up Ads That Appear Every Time You Stop

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