A size 8 dress today is nearly the equivalent of a size 16 dress in 1958

https://www.washingtonpost.com/news/wonkblog/wp/2015/08/11/the-absurdity-of-womens-clothing-sizes-in-one-chart/?tid=hybrid_experimentrandom_3_na

by thanatropism • 11 years ago

72 55 11 years ago

washingtonpost.com

pervycreeper2• 11 years ago

Curious if there are any studies which have A/B comparisons of consumer purchasing habits relative to size labelling.

galago• 11 years ago

I guess it depends on what you mean by "studies" and "A/B" testing since this kind of pricing test has probably been done informally since the sizing was standardized. It may have only become effective after Americans started getting really fat.

pervycreeper2• 11 years ago

I guess the idea is to have two identical garments labelled with different sizes, and see if one is more likely to sell. Perhaps there is not a big difference, and the size inflation is more about creating customer goodwill.

batiudrami• 11 years ago

Strangely, a UK/AU size 8 is still about the same - it's comparable to a size 0 in the US.

jinushaun• 11 years ago

This is a problem for men's clothing too. I actually track my sizes per brand, per year in order to make shopping online remotely plausible.

paulcole2• 11 years ago

Men's clothes aren't that different. Measure the actual waists of a few pairs of chinos and jeans and compare to the sizing.

Also worth noting that quality control and variability in manufacturing is so scattershot that 5 pairs of size 32 Levi's 501s will fit very differently.

andrewbarba• 11 years ago

I know this adds little to nothing to the conversation but I've had a vastly different experience. I've been buying Levi's 513 34/32s for the past I don't know how many years and literally every pair fits just like the one before it. Whether I bought them from a store in SF when I was traveling, or a Boston Macy's or Amazon. It's probably the number one reason I stick with this jean, because I know I will get a consistent fit.

dghughes• 11 years ago

I have a very hard time finding anything to fit me as a 5'8" slim male it's nearly impossible. I am somewhere between medium and small sometimes one or the other or in the middle.

I've had pants tailored and they were amazing it was like I was part of the human race having actual pants that fit it's amazing how much it affects your personality and how ill fitting clothes make you feel.

But shirts that's something I've never had tailored. If I could afford it I'd have all my clothes tailored to fit.

irishcoffee• 11 years ago

As a 6'4 dude with a 32 in waist and a 35/in inseam, I just said fuck it. Let people think what they want about my clothes. Finding pants that 'fit' is a joke. It cracks me up that women don't think men have this problem.

Ah shit, its 2015, I shouldn't say that.

tempestn• 11 years ago

Tailoring shirts can be very inexpensive. Good shirts can be purchased in your choice of arm length and neck size; from there any half-decent tailor or seamstress can take in any 'billow' in the body and sleeves so it fits perfectly. (Sleeves can obviously be shortened as well, if necessary, but it often won't be.) At least here in western Canada, about $15 would be a reasonable price to have a shirt fully altered.

ufmace2• 11 years ago

I'm about the same size. Men's shirts are usually just Small-Medium-Large, and even Small often fits me like a tent. I've done some custom, and it's not that expensive compared to the time and cost of finding and buying clothes that fit.

brandonmenc• 11 years ago

There are a few brands I buy where (garment size = waist size + 2) ex: "size 32" means "34-inch waist".

jschwartzi• 11 years ago

This is usually the case in jeans. I find if I buy a 34" jean, to get the same size waist in a dress pant I have to go down one size.

Of course, then it doesn't fit around my thighs so I have to size up anyway.

simplexion2• 11 years ago

"Centers for Disease Control and Prevention data show that the average American woman today weighs about as much as the average 1960s man."

That is a disgusting statistic.

zdw2• 11 years ago

That's kind of shame-y.

The average woman of today is likely as tall or taller than the average 1960's man, so corresponding weight increases would be reasonable.

simplexion2• 11 years ago

Average height for women increased from slightly over 5-3 in 1960 to 5-4 in 2002.

Frozenlock• 11 years ago

Except this isn't 'corresponding weight increases'.

People in USA (and many other countries) are just fatter.

thrownaway24242• 11 years ago

For Americans? Not even close.

Jtsummers• 11 years ago

http://m.livescience.com/49-decade-study-americans-taller-fa...

Women and men are both only an inch taller on average compared to 1960. And women are 4" shorter on average today than the average 1960s man.

bluthru• 11 years ago

Just think of all of the energy that is wasted producing food that becomes excess fat on people.

asquabventured2• 11 years ago

I read this and think to myself sarcastically "Thank God the government got involved." and then I realize there are probably a non-trivial amount of people within the US who probably think the government should re-involve themselves in this matter.

Then I wonder what type of person doesn't understand how markets work and why they think this matter is any kind of issue. I can elaborate more if needed in follow-up replies to avoid being seen as just flame bait material.

bbcbasic2• 11 years ago

The fast-food and processed food maker lobbyists are involved, that is for sure. A fat nation is a profitable nation, but if everyone just went for a daily jog (a half marathon perhaps...) then they can just burn it all off.

zdw2• 11 years ago

I wonder how much taller/bigger framed people are today than they were in the past.

This isn't just all people packing on more fat - better nutrition leads to increases in height and bone density.

vacri• 11 years ago

As a 200cm/6'6" man with broad shoulders, ordering clothes is easy: just order the biggest size. It's occasionally too big, made for a truly obese man, but generally it's somewhere in the range slightly-too-{small|large}. I can't fathom how difficult it must be for ordinary-sized people in the middle of the range, trying to figure out whether this company's size S is that company's size L.

Heh, it reminds me of going through a catalogue to order some shoulderpads for gridiron - there was a set for defensive linemen that started at 5XL and went up to 12XL, the highest number of X's I've ever seen.

thrownaway24242• 11 years ago

Americans gained about 1/2" (women) to 1 1/2" (men) in the 100 years to 2012. I don't know how much of that was gained in the first or last half of the century.

bmir-alum-007• 11 years ago

Sadly, I think the only way for most Americans to maintain a healthy lifestyle would require significant, paternalistic education and intervention. One idea others have proposed would be clearly-and-emphatically warn of future denial of certain healthcare expenses and conditions for people that fail to achieve and maintain reasonable goals to curtail high-risk lifestyle choices, i.e., smoking, poor diet. The key is conditions which arise even with good lifestyle habits should have priority over people that don't take care of themselves and expect everyone else to clean up their mess.

(I'd be first in line because I could lose 20 lbs (9 kg).)

asquabventured2• 11 years ago

That's the most totalitarian/fascist thing I've read all day, congratulations I suppose.

"Paternal education" has been seen before on a horrifying worldwide scale, for the most recently famous examples we have Stalin, Hitler, Mussolini, The Kim's, etc.

Really now, that's how you think we should fix the problem of unhealthy Americans?

bbcbasic2• 11 years ago

One idea others have proposed would be clearly-and-emphatically warn of future denial of certain healthcare expenses

A uncertain punishment in the distant future doesn't motivate anyone to do anything. That is human nature. Charging per kilo for airline tickets though may be a motivator though, because by losing weight you immediately save money.

gfsn54nsf• 11 years ago

What really counts is happiness over time, with things like time dealing with diabetic loved ones factored in. Did anyone measure that one? At the end of the day, it doesn't matter how fat you are if you had a good time and it didn't cost too much.

sp332• 11 years ago

Obesity is linked with poverty in the USA. "Counties with poverty rates of >35% have obesity rates 145% greater than wealthy counties." It's not all about lifestyle choices. http://diabetes.diabetesjournals.org/content/60/11/2667.full

ufmace2• 11 years ago

I don't know about the absolute trends, but I do know that men's clothing isn't much better as far as standardized sizing. Probably the only saving grace of men's fashion is that it isn't nearly as unfashionable or important if men's clothes are poorly fitted.

If you actually care about how your clothes fit and the style, then prepare to spend hours shopping per garment, or go custom.

smitherfield• 11 years ago

Kinda puts into perspective the (inaccurate anyway) claims about Marilyn Monroe or whoever's dress size. The "standards of beauty" of the 1950s placed, if anything, an even greater emphasis on being slim than they do today.

peterwwillis2• 11 years ago

In the 1950s, hourglass figures were what was hot. I'm not sure that qualifies as slim, compared to the previous 3 decades, and especially not the decade after: http://greatist.com/grow/100-years-womens-body-image

ChuckMcM• 11 years ago

Having 3 sisters, a wife, and three daughters, I have heard the litany all too often that they have to shop at a store because there is no telling what you are going to get from a catalog.

The engineer in me wants to figure out if one could codify hips, bust, waist, and leg length to get a 4! set of combinations but I can't imagine any store that would buy 24 alternates in small, medium, large, and XL, that is 96 copies of the item just to sell one to someone. Not really economical. The thing that really bothers them though is when a supplier has reliably supplied the same size for several years and suddenly changes manufacturers or something and wham it doesn't fit.

It certainly suggests that roboticly made to order clothes would be a winner (Google could try that with their robotics companies) and one of the big obstructions, the sewing machine, is slowly succumbing to automation

[1] http://motherboard.vice.com/read/automated-mini-factories-wi... [1]

x0x0• 11 years ago

It's not just women's clothes. For years, I bought jeans at gap because their sizes were true. Then 6 years ago some asshole decided to monkey with their sizing, and instead of being able to walk in and pick up jeans in the exact same size, I would have to try on a range each time. And it wasn't even consistent between different styles.

I now buy Tommy Bahamas and hope they don't get bit by the same stupidity.

dublinben• 11 years ago

Design aside, the consistency is so bad with Gap jeans that you could try on three pairs in the same "size" and they'll all fit differently. It's simply not possible any more to expect off the rack clothing to fit perfectly the way you think it should. You just have to try something on before you buy it.

fpgaminer• 11 years ago

A codified system based on measurements is enough; manufacturers don't need to make all combinations. The small, medium, large, 8, 10, 12, etc. system is meaningless, and seems to cause many people stress if they are self-conscious. So it's worse than useless. A codified system, where the measurements are communicated, would be a splendid improvement all by itself. This exists for men's pants and pre-tailored suits. Why hasn't it been translated to other clothing?

I understand that, even with a measurements based system, clothing will sometimes not fit correctly due to body shape and manufacturers being loose with their specs. That won't change, sure, but this system won't be worse, and will get people the right clothing more often. I've taken to bringing a measuring tape to the store when I go shopping. You'd be surprised how often things fit on the first try when I get the actual measurements before bringing them to the fitting room.

liquidcool• 11 years ago

Yes, I've worked in apparel ecommerce for some major brands, and many that market to older women use vanity sizing (beyond the general trend in the article), which leads to a high rate of return. You can put a vendor size chart right on the product page, but if the customer thinks "my size is X" instead of "my measurements are W, X, Y, and Z" they won't bother checking.

jetskindo• 11 years ago

I guess when we talk about dress size we have to adjust for inflation from now on.

smegel• 11 years ago

the average American woman

Well I'm glad they clarified American women.

tesseract• 11 years ago

A patternmaker's blog/commentary on this subject, that I came across recently: http://www.vanitysizing.com/

nikanj• 11 years ago

I moved from Europe to North America and my shoe size went from 9.5 to 11.5. Amazing!

walru• 11 years ago

It may be old school, but a proper tailor is worth their weight in gold.

aubergene• 11 years ago

See this great interactive, What Size Am I?, by Anna Powell-Smith

http://sizes.darkgreener.com/

t0mbstone• 11 years ago

I don't understand why all clothing sizes (for both men and women) aren't just in inches (or cm)? Why do the clothing manufacturers have to make everything so confusing?

bmn_• 11 years ago

70 comments and not a single one mentions http://enwp.org/EN_13402

hibikir• 11 years ago

Because the number of measurements you'd care about is way too high, and even if you knew the size, that doesn't mean you know if the 'fit' is good for that kind of garment.

For instance, this weekend I bought two pairs of jeans. That means I tried on about 20 pairs. Waist size was the least of the issues. Does if fit the legs? Does it fits my butt? Does my package fit comfortably? It's hard to make it all work at once.

thanatropism• 11 years ago

I don't like this new title...

There was plenty outcry when sizes 0 and 00 were introduced, and what attracted my attention to this article was not so much that dress sizes had changed upwards, but that such sizes are not "new", "anorexic" sizes at all!

A size 8 dress today is nearly the equivalent of a size 16 dress in 1958

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