Show HN: The Entrepreneur's Guide to Finding Your First Customers

by jjets718 • 12 years ago

99 14 12 years ago

jjets7185• 12 years ago

Hi, everyone! I just wanted to share a new book that I co-authored with Adii Pienaar called The Entrepreneur's Guide to Finding Your First Customers. Adii and I created the book because often many new businesses and startups fail. We want to help people create successful businesses, and that's why we created this book. Most businesses fail because the founder of founders either: aren't working on a product that people really need and that provides lots of value to people, or they don't know how to effectively market a product and get people to buy it. With this book we address both of those issues. We teach you how to discover and come up with profitable product ideas and then get the first customers and many more customers for those products. If you have any questions about the book, I would love to answer them. Thanks!

xpop2027• 12 years ago

Interesting! Did you use the Nathan Barry Authority model?

jjets7185• 12 years ago

Yup, that's the model we used.

diminish• 12 years ago

How did you find your first customers, for the book, if any?[1]

[1] Except maybe through this HN post :)

jjets7185• 12 years ago

Most of our customers have come via email marketing and content marketing, but HN has definitely sent a few :)

3stripe• 12 years ago

Looks like an improvement on https://news.ycombinator.com/item?id=6514305

leepowers• 12 years ago

Just a quick design note: the text color is a bit light on the white background. It's legible, but definitely unpleasant to read: http://i.imgur.com/oq1wPM9.png

jjets7185• 12 years ago

Thanks for the tip! Will definitely improve that design issue!

AndrewKemendo• 12 years ago

If I am a bootstrapped start-up with a very limited budget, and about 100-150 inbound leads how will spending $30 on this book help me?

jsfour• 12 years ago

I haven't read the book but this is a very myopic comment. Information is the only truly valuable asset and the first thing you should be thinking about is learning.

mjnaus• 12 years ago

I'm quite interested in the book. However, was hoping the sales page would discuss the author and his/her background a bit more. I'd like to know who wrote the book and what makes the author an expert on the subject. Tnx!

bennesvig• 12 years ago

Looks great. The one thing I'd also offer is a .mobi version so it can be read on a Kindle/Kindle app. I do a lot of highlighting in books and PDFs don't work well for that.

Show HN: The Entrepreneur's Guide to Finding Your First Customers

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