HN user

bennesvig

3,229 karma

I blog here: http://bennesvig.com

Find me on Twitter: @BenNesvig

Email: hi@bennesvig.com

Posts326
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quillette.com 7y ago

The Case for Dropping Out of College

bennesvig
2pts0
sethgodin.typepad.com 9y ago

What's the next step for media (and for us)?

bennesvig
4pts0
www.campaignlive.co.uk 10y ago

We believe what's interesting

bennesvig
2pts0
www.youtube.com 10y ago

What is school for? [video]

bennesvig
1pts0
sethgodin.typepad.com 11y ago

Five thoughts on software

bennesvig
5pts0
mysearchforbalance.com 11y ago

Story of how I met Mark Cuban and got business advice

bennesvig
1pts0
www.vox.com 11y ago

How casinos get you to spend more money

bennesvig
99pts93
davetrott.co.uk 11y ago

20/20 Hindsight

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1pts0
www.slate.com 11y ago

Adam Carolla won’t let Personal Audio drop podcast patent infringement lawsuit

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101pts39
joshkaufman.net 11y ago

How to Ask Useful Questions

bennesvig
20pts4
thegateworldwide.com 12y ago

Publish or be damned (2013)

bennesvig
41pts5
www.ryanholiday.net 12y ago

My creative secret: quantity over quality – and commitments

bennesvig
2pts0
davetrott.campaignlive.co.uk 12y ago

Don't take it so seriously

bennesvig
2pts0
davetrott.co.uk 12y ago

Maybe is the worst answer

bennesvig
1pts0
lefsetz.com 12y ago

Red Bull Rules

bennesvig
2pts2
bennesvig.com 12y ago

Decoding the mystery of humor

bennesvig
2pts0
www.dashe.com 12y ago

Principles of Effective Learning

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www.dashe.com 12y ago

Why vision trumps all other senses

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hbr.org 12y ago

Storytelling That Moves People

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1pts0
fundanything.com 12y ago

Campaign to save podcasting from a patent troll

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1pts0
mobile.nytimes.com 12y ago

Why nutrition is so confusing

bennesvig
3pts0
www.artofmanliness.com 12y ago

How to read a book

bennesvig
2pts1
thegateworldwide.com 12y ago

Learn to learn

bennesvig
1pts0
www.dashe.com 12y ago

What Martin Luther King Jr. taught me about learning

bennesvig
3pts0
bennesvig.com 12y ago

What I learned from writing 750 words a day for 365 days

bennesvig
165pts64
www.grantland.com 12y ago

The Coach Who Never Punts

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148pts98
thegateworldwide.com 12y ago

Talent vs Tenacity

bennesvig
2pts1
mailer.cstthegate.com 12y ago

Before you sell the answer, sell the need

bennesvig
2pts0
sethgodin.typepad.com 12y ago

This Isn't Going To Work

bennesvig
3pts3
www.youtube.com 12y ago

What is school for? [video]

bennesvig
1pts0

Ben & Jerry's spent less than $5k on Facebook and Instagram ads last month. They'll get more publicity value from joining the boycott vs. paying to run ads for a month or two.

If schools aim to boost students’ future income by teaching job skills, why do they entrust students’ education to people so detached from the real world?

Because the aim of school is to teach compliance, to sit quietly for 8 hours a day and do what you're told. I don't think it has ever been about learning truly practical skills. I don't even remember taking basic finance classes in high school.

I don't understand the hate for Elon (though the response to Unsworth was disproportionate). His offer to help seemed to stem mainly from a curiosity in solving the problem and having the ability to potentially help. Great PR wasn't guaranteed from it (ex. if they used the sub and a kid died in it). Then came critiques from people on Twitter who have never built anything. Maybe it's a mix of envy + his willingness to fight back against inaccuracies.

You have to know things about weather and reading maps that you'll never use when flying a drone, bu it only takes a weekend of studying to pass the drone pilot test.

Flying a drone is much easier than most people think (at least drones from DJI or even the GoPro Karma). To not become a commodity, you have to provide something on top of just flying a drone to produce photo/video assets. For example, combining drone flying with storytelling (and ground footage) to create a video with a narrative is much harder, thus lucrative.

As a marketer, videographer, and someone with a sweet tooth, it's not a great ad. Get to the point. Show the actual product. Tease me with things I can expect to receive. Maybe show reaction videos of people opening and trying the candy (and loving it).

Also, you'd probably get higher ROI sending $14k worth of Candy Japan to YouTubers in the hopes they'd open it on their vlog and mention the website.

That seems very excessive, though regulation so far has been positive. Not that this is you, but fear of "voyeurism" is often said by people who aren't familiar with drones. I've owned multiple drones and would never consider them a spying tool since they aren't discrete/sound like a flying lawnmower. Additionally, most drones are equipped with wide-angle lenses which means you'd have to get pretty close to spy.

My main worry about drones comes from terrorists using them where crowds of people are gathered (concerts, events, etc), as other people have mentioned.

It's easy to tell on an individual basis if an Instagram account has something screwy going on.

- Check comments to followers ratio. - Check comment quality (are people tagging friends or leaving generic/spam "great pic" comments?). - Follow the account and turn on post notifications. By doing this you'll see how many spammy ads they post then delete an hour later. Many of these posts will have fake social proof on them.