The new croissant taking Paris by storm

https://www.bbc.com/travel/article/20240305-the-surprisingly-complicated-history-of-the-croissant

by tagawa • 2 years ago

11 15 2 years ago

bbc.com

malablaster• 2 years ago

I don’t know what makes an inanimate object ugly, but the crookie captures it.

4878241143• 2 years ago

I thought this was hacker news?

itsthecourier• 2 years ago

Food news is trying to divide us, brother

greggsy• 2 years ago

Use the flag link, I did

VeejayRampay• 2 years ago

note from someone born in Paris 40+ years ago and still resides in the French capital:

the "crookie" has absolutely not taken the city by storm, it's a fringe thing, no one really cares

johncoltrane• 2 years ago

Hmm… no. The thing is sold in one single bakery, which is hardly "taking Paris by storm". Plus, that bakery is not exactly your regular bakery. It is actually more of a restaurant than anything, standing at a very strategic location, in a very busy part of the city.

Sigh.

10729287• 2 years ago

And that article is probably part of the marketing campaign to push this atrocity down the throat of tourists.

d--b• 2 years ago

They were a modest hit, with about 100 to 150 sold each day, until a TikTok influencer got wind of them in February 2024. Ever since, Louvard has been working overtime to keep up with the demand, fashioning 1,500 crookies a day – and 2,000 on Saturdays.
If the crookie has proven so popular, it's not just down to the power of social media.

Yeah right. As surprising as it may be, Parisians are not immune to stupid culinary trends.

BenoitP• 2 years ago

The half-life of Tiktok trends is about a few days. I assure you this diabetes hazard nothingburger is not being talked about in Paris; and is going to join the countless other 'croissant hamburgers' 'inventions' shortly. Why is this on HN?

tnzn• 2 years ago

Never heard of it before and I live in Paris lol

docdeek• 2 years ago

Ever since, Louvard has been working overtime to keep up with the demand, fashioning 1,500 crookies a day – and 2,000 on Saturdays.

More than 50% of the French population eat at least one croissant a week from a bakery. [0] If that holds for Paris and its 2 million people (in the city center) then they’d be consuming more than a million croissants a week in the capital. Count the urban area (population 10ish million) or the metro area (about 13ish million) and the numbers obviously go up.

This bakery “taking Paris by storm” is selling about 11,000 mash-up croissants a week, meaning about 99% of the croissants in the city are from somewhere else. Not sure this counts as storming the capital.

0: https://www.statista.com/statistics/1009765/monthly-consumpt...

rambojohnson• 2 years ago

gjm11• 2 years ago

I am pretty sure this is one of two things: (1) https://paulgraham.com/submarine.html or (2) reporters desperately casting about for a story to write and landing on a non-story.

kirkarg• 2 years ago

Besides the giant smoke bomb of a title, and that it looks like something my 4 years old niece could bake, it's a cool name.

jareklupinski• 2 years ago

a hot croissant with fresh (philadelphia) cream cheese is one of the most delicious things ever

The new croissant taking Paris by storm

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