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Public Stats: Twitter and YouTube make me care

http://www.gettingmoreawesome.com/2011/03/24/twitter-and-youtube-make-me-care/

by rishi • 15 years ago

12 3 15 years ago

GE

gettingmoreawesome.com

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3

kadavy• 15 years ago

Checking stats on something (how many followers someone has, or how many views a video has) is definitely a useful heuristic for deciding if something is worthy of your ever-more-precious attention. They call this "social proof."

rishi• 15 years ago

Good point. It is pretty much equivalent to Customer Testimonials.

ish_ish• 15 years ago

There is a psychological factor to this that is used by games as well. People get addicted to collecting things whether they be tweets, comments, etc. I highly recommend Amy Jo Kim's video where she shows examples of this across several social apps:

http://www.youtube.com/watch?v=ihUt-163gZI

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