HN user
Thanks. I wish I could reveal my site -- many folks on HN are probably familiar with it, but I don't want to let on that I'm looking to sell.
Once the cat's out of the bag, it's hard to go back, and the community may not like the fact that I'm obviously in it for the money.
I'm basing that assumption on the fact that, in the past, whenever I spend a week or two weeks or a month completely focused on the site, I see a significant (2x or 3x) increase in revenue.
Sometimes it's because I find a way to get more traffic, and sometimes it's because I can find an ultra-targeted advertiser to pay for an extended period of time. The problem is that I have zero interest in the subject material and would prefer to rid myself of it completely. But it's definitely got significant value and I want to make sure I don't just give it away for nothing.
Thanks for such an in-depth response.
Pertaining to #4 -- it really is for personal reasons. I'm actually quite reluctant to sell the site, as it routinely generates money for me and requires very little work. I do not believe that some sort of peak has been reached. I merely want to work on other things and not have it constantly on the backburner. The subject material isn't universally acceptable as "safe" content, either (it's not porn, though).
Yes, the site is relatively new. My traffic, though, doesn't look like a typical viral site -- it's very slow growth, very organic, and I have zero reason to believe it's about to hit a cliff of any kind.
Also, my adsense earning are as stated, but I am able to get some companies to advertise directly on the site for about that amount per month alone. So the revenue is actually twice that amount. Unfortunately, this isn't a dependable recurring source of income, due to the subject matter mostly.
Is flippa a good place to try to sell a site like this? I've been contemplating doing a threewords.me - style sale, but I want to limit how connected my identity is with the site. It's an interesting situation, to say the least.
Again, thanks for the advice. I didn't expect anyone to answer at 1am :-)