thaisan

Take a look at VSL #3, a heavy duty probiotic.

Also, check out partially hydrolyzed guar gum which has some promise for IBS. It is a prebiotic fiber (feeds your beneficial bacteria) and also like psyllium husk does not produce a lot of gas which is bad for IBS.

Hope you feel better! :)

Great point. I think having a story is spot on. It's why founder's myths are so enthralling to all of us and why having a concise and digestible message is so important to a company. I work in the hiring space and I've come to believe that recruiting is really the same thing as selling... It's the same idea pitching your company and product to VCs or selling your product to consumers. In all these cases, people want to know where they fit into the tapestry - why should they buy your product, invest in you, or join your team?

Point 3, "These make for a unique story. A unique cult to want to be a part of and more importantly tell people about." is also really interesting. The companies with the best recruiting and team-dynamics are those that harness these inclusive, cult-like cultures. You can see it everywhere, in little things like team t-shirts, quirky events, or big things, like cult-leader CEOs.