HN user
I don't see a direct effect on making the game. But UA is a different story now.
You know those clickbaity mobile game ads you see everywhere on FB, Youtube, etc? Things are about to get 100x worse with video AI like Sora.
The results are mindblowing, to say the least. But will they allow developers to fine-tune this eventually? OpenAI is still yet to give that ability to txt2img DALLE models, so I doubt that will be the case.
Karpathy quits his job to become a full-time AI Youtuber. I don't blame him lol.
My advice to you is to simplify and focus on one thing at a time. From the post, seems like you are doing too much.
Grill yourself hard on everything you do. "Why do I need a landing page?", "Why do I need to build this feature?", "Why do I need all these social pages?"
I've been there. The videos and posts you saw online probably didn't help either. Often time I have so many ideas and things I wanna try after watching them, but very shortly, I realize I don't have time for those. Just do 1 or 2 things well consistently to start, once the small wins come, you can build and compound on that.
Remember, you are solo and it is a side hustle.
If you are using MacOS, I recommend these 2 apps
1. "Rectangle" for window management https://rectangleapp.com/ 2. "BetterDisplay" for better scaling quality on bigger screens, especially if you have a 4k ultrawide. https://github.com/waydabber/BetterDisplay
You will soon learn your body's limit on sleep deprivation.
Get help if you can. We hired a night doula after the first week of minimum sleeps, I have never been happier paying someone $400 a night.
You need to understand why you are "lacking" in marketing or sales.
I know a lot of engineers who internally just despise ads, promoting, outreaching, pitching, etc, but they will say they "suck" at marketing. Most of the time it's not a skill issue, it's the personality and mindset.