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njitram

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CTO/Co founder of BlueConic, www.blueconic.com You can reach me at my username in reverse @silverbirch.io

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this looks like youtube kids from youtube itself, what are the differences between the two? I use youtube kids for my own kids on our iPads, which works somewhat fine, a bit clunky to add channels and to use it for offline watching though.

This is probably whats going to happen everywhere, Google will be even more dominant in adtech with 3rd party cookie removal. Everyone moving to 1st party advertising (SERP, Youtube ads), display ads are race to the bottom without targeting..

I just tried all the examples you gave (on my M1 Max) except Skype which I don't have installed here, they all load in 1 second or faster, maybe its something else on your Mac?

What I wonder, after reading this, is what happens with all that snow that is accumulating and causing all the buildings to be burried? Is the South Pole slowly rising? Or is snow at the bottom somehow dissipating?

I think it's fairly fundamental; to see if a visitor has accessed one page, and later on another page, you need to track that visitor somehow. So you need some kind of identifier. Even using an IP address (hashed or not) or assigning a random ID all falls under GDPR regulation. Alternative 'tricks' like link decoration could work maybe but you have to rewrite all URLs, which is very error prone. Creating cnames for every customer is another option, called cname cloaking, but it has other drawbacks and it's probably also not GDPR compliant. Would definitely be interesting if there is a solution for this problem, as I agree that there are very valid usecases for attribution, but its very hard to do as (very limited) tracking is almost mandatory to do this. You could work 'around' legislations by checking where a visitor comes from and track (only) in those regions where its allowed, and in other areas ask for permission? You will miss visitors, but you can extrapolate counters to compensate potentially.

I think most people (including me) are looking for how it works to check if it really is (somewhat) GDPR compliant, so for example you want to know if data is stored in aggregate or also individual data (which would fall under GDPR), if individual users are tracked with some kind of identifier, how fast the identifier is deleted, if its stored in disk or only in memory, who can access the identifier, is the identifier pseudonized etc.

Was confused about this as well; attribution is a term used by marketer for attributing revenue to channel and campaigns (cost), so you might want to make it clear that this is really about single website attribution. Is it single session attribution or can you measure if a user enter the website and convert a few days later?

Maybe its me but I am personally more of a text person, dont like to watch long videos if not needed, so if there is some summary or text at every activity that would definitely help me evaluate choose. Definitely see this as a pain point right now with everyone wfh!

Looks like fun and great idea to aggregate those online experiences/activities for teams. I do have a bit of trouble to understand what you get from those activities? I watched a few of those activity movies, but it didn't explain what was going to happen? Do all members get an assignment? Is it more a presentation? A game?

Always a challenge to capture wisdom gathered over the years in a few bullets. Maybe that is the lesson for a CTO; things are never easy so you have to dive in? I am in a CTO role for 25+ years in the SAAS space, but also cofounder, which makes it a bit different compared to non-founders I think, as you feel deeply responsible for the growth of the company as a whole, next to building a great product and team.

Some things that come to mind while thinking about this:

- Work on having an overview of the product + market you are building, but also be able to dive into the nitty gritty details

- Never forget that in the end you work for the customer, not for the engineers in your team, and find the right balance between technical debt, building technical amazing solution and feature building

- In the best moments you can combine those things; built a great solution that is future proof, uses the best technologies and provides great value to customers, but that's definitely not a given, and one of the skills I still try to excel in every day

- To capture market share, sometimes you don't need the most fancy technical solution, only a solution that is good enough, and a solution that competitors do not have (yet) but you are earlier on the market with it. It might go against your engineering heart to be so pragmatic, but it is what is

- Talk with customers wherever you can to keep you focused on the market, and find the balance between what the market wants, and what technology can provide

- The role of a CTO differs widely. So figure out quick what your take on the role is and how you can provide best value to the company. Are you the technical visionary that writes blogs, present webinars etc? The architect that builds the core of your product? The team builder that can built up the best team?

- The role also changes enormously depending of the size of the company and growth over time, so if you're feeling great about the current position, cherish that as it might change soon :)

BlueConic | Senior Product Manager | Boston, MA | ONSITE | https://www.blueconic.com/

BlueConic is an international venture backed martech start-up that’s growing fast and is now in scale up phase. We love what we do, we’re proud of how we do it, and we’ve teamed up to create a truly exceptional product and company. BlueConic is leader in the white-hot Customer Data Platform (CDP) space and it’s our job to make sure every marketer gets in on the fun.

Are you the type of product manager that wants to set the bar for achievement at a fast-growing start-up in one of the hottest SaaS markets? Does getting in on the ground floor and helping drive the company’s success get you excited? Are you motivated by playing a critical role in building the future of the company? Send me a note on martijn@blueconic.com or take a look at https://www.blueconic.com/careers/product-manager/