kathomuth

I definitely see opportunities in the sport market now. I don't personally have a pain point here so it wasn't where my mind immediately went - but it has been great to see interest in new variants for people who seem to have the pain of wearing through their sports tights!

Thank you! I'm glad you liked the video - and some of our corny jokes :)

Thanks Jen - so glad you liked it. Videos are always so hard!

From my perspective, I see a lot of R&D in the company's future, not to mention a need to invest in growth/marketing - things we wouldn't be able to do quickly, if at all without VC funding. But I'm curious to learn more about your perspective - can you expand on what made you think this was less VC suitable? Would love to hear as it will prepare me for what questions I might get fundraising!

I wouldn't be surprised if this fiber was already used in space suits! But definitely a great application if they aren't already.

Great conversation here. Unless you're going to a Costco, I'd say you'd be pretty hard pressed to find $1 pairs of pantyhose in the US or Canada (which is I'll admit where I have the most market familiarity). And even if you could get a "disposable" pair for $1, the problem generally is that you don't know when during that first where they might rip. Having your tights get a run mid day is a major inconvenience. It is why a lot of women say they no longer wear pantyhose. Not to mention the waste of the single wear product (which takes about 50 years to decompose in a landfill). I don't think everyone is going to immediately start investing in indestructible pantyhose, but I think there are very clear benefits for those that do.

I am so glad you liked the video and that it caught your attention! That is so awesome to hear =)

I have heard of Heist, and actually bought a bunch and tested them out - sadly they too have the same problems as all of the other sheers out on the market today. You can see a video of my tests (including Heist) here > https://www.youtube.com/watch?v=qXt3vNL8ILA

Thank you! So glad you enjoyed the video. I wrote the script with the help of a friend/investor, and we pulled together our friends to make it happen. Elias of SoulFood productions did the camera magic - http://soulfoodproductions.com/.

We've always thought television shopping would be a great channel for this product! And will definitely be cutting more versions of the video :)

Interesting. I wouldn't expect hemp would have the tenacity as the fibers we're using. But reading more about it now, it looks like people are trying to do some interesting things with hemp in bulletproof. One challenge might be how fine the fiber can be made. But I'm going to look into it!

From our conversations with customers so far, I'd say its mostly men buying for their wives/girlfriends - but quite a large number buying for themselves as well.

Thanks Anna!I totally agree. We're definitely going to be going there. We wanted to start with sheers because that is where the problem is most apparent, and where existing products last barely one wear. But I agree, 40d pantyhose still rip - and need to be innovated as well!

What a creative demo suggestion! My house is under renos right now, so I'm sure we have a belt sander somewhere...lol. Our fiber is highly hydrophobic.

This is a great point. I actually used to dance, so I know the pain! I think this will be a great extension for us down the line. There are some different requirements with dance (extra stretch, and sometimes varying waist/foot designs), so I think we'd likely need a specialized sku - but something to explore.

Will do!

Honestly - the more I'm learning about this market - the more I'm thinking we need to launch a line / brand marketed just for men. The more you know!

Very interesting! This is a fiber we hadn't looked into, seems like there would be some challenges with our use case (particularly the melting point). But definitely something I'm going to look more into.

Thanks Mike! Appreciate you saying so. I've really been enjoying the conversation.

Interesting use case! I hadn't considered going in that direction, but it does remind me of a pitch I saw on Shark Tank where someone used UHMWPE to create a bag. https://loctote.com/

It's very breathable! The knit in an of itself is breathable, but our fibers are also naturally cool to the touch, and are ultra light (they float on water), making them more comfortable for day to day wear than regular pantyhose.

Thank you! Appreciate your support and glad you liked the video!

Given that pantyhose are stretchy - your wife would likely be fine in one of our larger sizes, dependant on her build. I'm not 6'2", but I'm 5'10" and have found that as long as I'm buying a larger pair I'm usually fine. You just trade give horizonally, for give vertically if that makes sense. I'll also take a closer look at our size chat are see what extending the height range in the listed chart might look like.

That's a great market idea. Hadn't considered it, but can see a lot of overlap with what we are doing. Will definitely keep it in mind for our product roadmap!

Great idea!

Thanks for the tip. I could totally see them doing something like that. Anything to hold on to the legacy business, even if it means killing innovation.

We haven't tested it for anything like this - so I wouldn't want to make any claims about the product when it come to something as serious being bulletproof. That said, theoretically it probably would have some sort of protective impact greater than having nothing at all. But again, not something we've done any testing on or can make any claims to.

Sporting has been a very popular use case/product request. So much so, I actually started a mailing list to collect interest/to learn more about what people would like to see from that type of product: http://eepurl.com/dkHD6X

Thank you for your support! Yes, stay tuned - we definitely hope to expand the product range down the line.

Yes - you are right. That line in the video probably wouldn't have made it by our patent lawyer. We are patent pending. Some elements of how our fiber is produced (not in our patent), and some of the R&D things we are trying are trade secret, but for the purposes of simplicity we are patent pending. The fibers are strong but can be cut with a sharp knife or pointy object - anything EMTs or emergency services would have on hand, or something like a seat belt cutter wouldn't have an issue getting through them.

Thank you for pointing those out! Fixed :)

Yes, my thoughts exactly!