Here is a link to a companion post to the Fortune article with more detail on the study: https://www.quantopian.com/posts/research-an-update-to-inves...
You can check out the full analysis and data set in a shared IPython notebook.
The study was done over a 12 year period because that's the full length of the pricing data available in the backtester Karen was using to do the study. It would be interesting to extend the analysis back in time as well.
NB: I work with Karen at Quantopian and we both have two X chromosomes :)