"That in combination with unrestricted submarine warfare really did mean German conduct in the war was far crueler then the Allies."
Both Britain and Germany tried to prevent the US from shipping arms and supplies to the other country, via whatever tools they had available. The US either chose to not even try to ship supplies to Germany, or if they did, since British naval power was in the form of ships,so they could turn away US merchant-ships without blowing them up. But with US shipping supplies to Britain, the only tool Germany had available was the submarine warfare, which is a much blunter tool.
From the perspective of an American citizen, I think that the 'unrestricted submarine warfare' pretext was bogus. The US should not have shipped supplies to either side, and then there would have been no submarine warfare against US ships.