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Ditto regarding everything up until your last sentence - it is a pretty great setup.
What do you mean it "compiles over the wire" in development? In development, pipeline just renders individual js/css tags for each of your static files, un-compiled...
In the "advertisement" posts that I've made on some college/university forums, I've been describing it as a tool to find photos of people you're not Facebook friends with - the "creepy" marketing version if you will.
I also made this demo video, which I admit is extremely amateur but I guess serves the purpose of demonstrating the use of the app (http://www.youtube.com/watch?v=09klp_Lw6w8).