That being said, we can clearly not conclude that 'content is king', right?
In my humble opinion, yes, content is not king. But, it's more than just allowing people to put a face to the name. You have to fit in. You have to agree with the political views of the majority. You have to agree with the taboos of the majority. There's a reason Michael O'Church and Zed Shaw aren't on that leaderboard, despite the quality of the content they posted.