How has no one else called out that this campaign is a terrible attempt to copy the new relic billboard campaign and apply it to recruiting? Without even providing a call to action I might add...
If you really want to point fingers for her specific complaint, point them at the marketing team. It's 2015 and every tech creeper out there has a mobile phone to play on while bored at bart. Her first and last name and workplace are listed - why would they go to onelogin.com/careers (again, with no call to action even - what's in it for them?) when they could just as easily look her up on LinkedIn and try to find some more pics and send an inmessage. And yes, as another woman in tech, I can personally attest that there are TONS of tech creepers out there. NO, I don't think that is how it should be, but I also think that the marketing team should have tried harder to protect their own employees. They should have taken in to account that creepers are there and WILL be exposed to this bart take over campaign. Doesn't sound like a well thought out or strategic campaign.
side note on the dice campaign - big difference here. Those are models. They got paid to pose for the billboards. The Dice marketing team didn't make it easy for tech creepers to find them online to harass them (no last name, no company listed, no identifying features besides the focus of the campaign message - which, btw, actually has a call to action... just saying). Not a fair comparison.
My 2 cents on sexism in tech as a whole - I agree it is a TOTALLY unfair world right now. I battle this in all parts of my work life. Personally have experienced unfair pay, demeaning "compliments", the comments about "being too pretty to know about [fill in the tech subject]". The feeling that I have to wear a fake wedding ring at events to cut harassment down. Being talked down to because I am young and blonde, how "cute". That is a lot of bullshit to be up against! Yeah, it's terrible, and it isn't right.
But I can say that it IS IMPROVING. I see an increased amount of women when I am at industry events or visiting other offices. Could it be better? Hell yes. Keep your head up ladies and don't take the bullshit - which includes being smart about what you participate in and stand up for. When something negative (like this woman's experience being in this campaign) happens to you, LEARN from it and don't let yourself be in that position anymore. Be there for your sisters and girlfriends. Empower each other. It is terrifying, but also liberating. Find where you rock it the hardest and hustle that shit til you get what you want and nobody can deny it from you. If you find yourself in a place where you're being harassed, gtfo and go somewhere better. Be the example and support others, otherwise nothing will ever change.