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JayCoDon

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[ my public key: https://keybase.io/donnelly; my proof: https://keybase.io/donnelly/sigs/_e5C6Uq10nvJHXTaxpy7dKl9JwMcwS_QdyK5uNY4dnk ]

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What I find to be most fascinating by this concept is that it walks hand in hand with the theory that everyone in a start up is a sales person. Whether you're an engineer, accountant or marketer, you're all sales people.

By having a fantastic customer service program, they are also creating a brand that people want to use. That's how they are able to grow.