Kuhcoon (YC W15) Automates Facebook Ad Campaigns for SMB's

http://techcrunch.com/2015/02/19/yc-backed-kuhcoon-promises-to-automate-facebook-ad-campaigns-for-small-businesses/

by rvcamo • 11 years ago

7 2 11 years ago

rvcamo• 11 years ago

Hey all founder here,

Advertising on the Internet is a complex, fragmented nightmare. Different paid media channels require different strategies, tools, expectations, and most of all: time.

Our goal at Kuhcoon is to completely automate the creation, management, monitoring, and optimization of every paid media campaign on the Internet. For now we do this with Facebook Ads, but soon our advertisers will be able to automate their entire paid media strategy across every paid channel on the web.

We want to help advertisers of every size spend a few minutes a week telling us how much they want to spend, what their goals and creatives are, and who they plan to target. Our Intelligence System will then automatically segment out their audience during creation, A/B test multiple creatives and messages, pause poor performing ads, create and rotate new ad variants between target segments, and drive the budget into top performing campaigns.

The beauty of this automation is that it requires no extra work from the advertiser. There are no complex rule-based systems. There are no unnecessary bell and whistle features. There is no need to anxiously check campaigns every few hours.

Give us these three simple data points: budget, creative/conversion goal, and target demographic. Kuhcoon will then automatically drive your budget into the top performing ads with the lowest cost per conversion and the highest volume.

Happy to answer any questions!

danhodgins• 11 years ago

It sounds like you have built a meta ad manager that taps into the API's for these ad platforms.

How does your pricing work given that you are targeting advertisers who spend between 20K - 1M?

Is it a percentage of ad spend or a fixed monthly fee?

Kuhcoon (YC W15) Automates Facebook Ad Campaigns for SMB's

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