Coast by Opera

http://www.operasoftware.com/press/theprmachine

by jacobr • 13 years ago

42 8 13 years ago

operasoftware.com

tagawa• 13 years ago

Great to see Opera back on form.

CoastUser• 13 years ago

Impressive!

exterm• 13 years ago

Nice idea!

laumars• 13 years ago

Their 'corporateness' slider is weird. They're effectively creating 8 unique write ups of their press releases - which seems a little overkill.

That said, I was amused by the geekier translations - particularly when 'Geek edition' is ticked and the article becomes a change log printed in a monospaced typeface.

smacktoward• 13 years ago

It's just something they did for this one press release, not for all of them. Writing eight versions of the copy isn't too bad if it's a one-time thing.

Killah911• 13 years ago

Reminds me of the API article recently on HN which basically argued about how nonsensical it was to have APIs on top of an existing HTML site since that was multiple ways of getting the same information and wasteful.

This seems to take that to the other end of the spectrum by actually communicating the same info in many formats, even to human readers. Great piece of geek humor here!

forgotmycreds• 13 years ago

Full corporate was a fun read, I saw a few spelling errors but that doesn't ruin fun for me.

SkyMarshal• 13 years ago

Not sure about the rebranding here, why call it "Coast by Opera" instead of just "Opera". As long as it's the only version of Opera available on the iPad, why get cute and dilute your brand.

Coast by Opera

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