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Facebook’s $3B offer for Snapchat explained in one image

https://medium.com/design-startups/26617f68f215

by ianthiel • 13 years ago

8 5 13 years ago

ME

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5

frostmatthew• 13 years ago

When a user shares a photo, or video, with several people, Snapchat counts each recipient as an upload. http://blogs.wsj.com/digits/2013/11/19/snapchat-users-upload...

ajiang2• 13 years ago

Yep, that chart is intentionally misleading. If you counted for Facebook / Instagram every individual viewer of each photo, I would imagine the scale dwarfs that of Snapchat.

ianthiel2• 13 years ago

As noted in the article linked: "...88% of snaps sent to one recipient."

If the KPCB chart were adjusted such that one send = one upload (certainly a better measure) I doubt the delta between Snapchat and Instagram changes much.

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