Show HN: Site Mogging

by jilles • 3 months ago

70 77 3 months ago

Hi HN,

I've been playing around with Cloudflare's Browser Run and Workers AI to create this funny "website vs website"-website.

Google's Gemma 4b model is actually quite good at vision.

kryogen1c• 3 months ago

Maybe im not in the target audience, but i had to look up what mogging is because its not explained anywhere

nailer• 3 months ago

I only heard of it due to a memecoin, and people trying to promote the memecoin using the ‘point at you, laughing cat’ emoji combo.

rout39574• 3 months ago

The know your meme page on it is extensive. My distillation is:

Mogging is behaving as though you expect everyone is going to think you're great because of how you look; in particular that you think you look better than someone right next to you.

imzadi2• 3 months ago

There's an interesting Behind the Bastards podcast about the rise of incel culture and its push into mainstream. It's called "From Elliot Rodger to Clavicular." They talk about the language of incels and how their vocabulary tends to end up in the mainstream at a surprising rate compared to other fringe cultures. "Mogging" is one of those terms that comes from incels.

alphawhisky2• 3 months ago

My theory is that these people are the stewards of internet culture. Moderators, meme creators, leaders of niche online communities. Therefore the jokes they make spread a lot more easily due to exposure.

ModernMech• 3 months ago

Damn I read that kid's manifesto, he was very messed up. It's crazy that there's a throughline from him to today. He should have been the wakeup call.

TrackerFF2• 3 months ago

It's incel-speak for dominating someone.

"IQ-mogged" would mean that person A was dominated/overshadowed/etc. by person B because person B is very smart.

"Height-mogged" would mean the same, but due to height.

elicash3• 3 months ago

That I, an old person, know what it means suggests that it has already gone from (1) the incel or whatever community usage, to (2) ironic usage by others, and then finally to (3) widespread usage entirely divorced from the original meaning.

chrisweekly• 3 months ago

not just "incel" culture, at least not any more

Millennium• 3 months ago

This is true, but there's an extra nuance: mogging isn't just dominance, but effortless dominance (or at least seemingly effortless). Incels use this to justify their aversion to putting effort of any sort into anything: if other people don't have to try, why should they?

Cthulhu_2• 3 months ago

What I gathered is that "mog" is from "amog" which means "alpha male of the group", which makes "mogging" being "out-alpha'd". Which isn't new, it goes back years if not decades to the "alpha male" trends through "pick-up artists" to modern-day incel/bro/manosphere/etc subcultures.

I know the author from about ten years ago and I'm not surprised he's into it. But also he's Dutch so it's probably used very much ironically / as a joke here.

morkalork• 3 months ago

So, classic dick-waving or pissing contest behaviour?

throwaway902152• 3 months ago

Classic mogging: https://www.youtube.com/@jacob_rees_mogg

rsynnott2• 3 months ago

Although I have the misfortune of knowing what it means, every time I see it some part of my brain assumes it's something to do with cats (via British slang).

tyleo• 3 months ago

This is a fun tool. I compared https://www.tyleo.com to Hacker News and won (Hacker News got 2.7, not hard to beat).

What I really wanted though was just a way to get my own site’s score without having a competitor.

embedding-shape4• 3 months ago

I don't know what "site mogging" is, but apparently "emsh.cat mogged simonwillison.net" with the following description:

emsh.cat wins due to its superior use of negative space and a more intentional, minimalist typographic hierarchy that creates a sophisticated reading experience. While simonwilliam.net provides high information density, emsh.cat achieves a more polished and modern aesthetic through its refined layout and balanced composition.

So "mogged" is about minimalism somehow? Fancy/modern term for "beauty" or similar?

jszymborski2• 3 months ago

Mogging is gen z alphabro/incel speak for "dominating" another that gets used ironically. If I'm taller than you, I might say "get heightmogged". This is used to absurdity, where one is able to get mogged in any number of varieties, including having the nicer website "sitemogged?"

https://knowyourmeme.com/memes/mogging

embedding-shape4• 3 months ago

So, this would be cperciva HN-mogging sanj, basically? https://news.ycombinator.com/item?id=35079

cperciva on July 18, 2007 "Did you win the Putnam?" Yes, I did.

xg152• 3 months ago

So it's basically "owned", just a generation later...

Didn't know Jacob Rees-Mogg was so popular with the kids... (please not)

DonHopkins• 3 months ago

SNL made fun of it:

Weekend Update: Chad Maxxington on the Art of Looksmaxxing

https://www.youtube.com/watch?v=4XMPLdiXB1k

Can't wait till South Park makes fun of it!

deepsquirrelnet• 3 months ago

I think it means which site is numberwang.

xg152• 3 months ago

I love how Hacker News seems to loose out to basically everything, even example.com ("such intentional use of whitespace!")

Iulioh• 3 months ago

I mean, yeah, that’s to be expected.

The site is intentionally kept visually unappealing.

randallsquared• 3 months ago

It appeals to a different set of users, I'd say. I strongly prefer it, as it's easy to skim and easy to use.

efilife• 3 months ago

Is it really? If so, why?

TrackerFF2• 3 months ago

Mogging is vocabulary from the incel-community whcih has unfortunately become mainstream. As with so much other incel garbage (like x-maxxing and x-pilling).

EDIT: Around 16 years ago I was very much into bodybuilding and fitness, and spent a lot of time on the bodybuilding misc forum. Around that time the incel community started to take shape, and you had forums like PUA hate and other dark corners of the internet. These people were also very active on the bodybuilding forums, and would try to steer users over to the incel communities (interesting note: These communities started out as a place where unsuccessful men could vent over having spent money on pick-up artists, without any results).

Those places had a very distinct lingo, which is the very same that you see today with mogging / maxxing / pilling / etc. They even had a glossary.

Were those words older than those communities? Yes, very much so. But they've been completely hi-jacked, and any modern usage comes from those communities.

amiga3863• 3 months ago

Consider the possibility that the general public enjoy neologisms regardless of their source, and will take and adapt them just for fun, without ascribing to the ideologies of the coiners.

Also consider that people are laughing at the cant and its speakers, rather than with them.

If you need evidence of this, try saying this without laughing: "Clavicular was mid jestergooning when a group of Foids came and spiked his Cortisol levels. Is Ignoring the Foids while munting and mogging moids more useful than SMV chadfishing in the club?"

jjice• 3 months ago

But they've been completely hi-jacked, and any modern usage comes from those communities.

Couldn't you say the same thing about it breaking out into the wider Gen Z vocabulary as well?

phrotoma2• 3 months ago

For completeness, x-maxxing morphed out of "minmaxing" in gaming culture.

https://old.reddit.com/r/rpg_gamers/comments/kew14o/ok_what_...

It was fine before they got hold of it.

embedding-shape4• 3 months ago

x-maxxing morphed out of "minmaxing" in gaming culture.

Which comes from RPGs, the old school tabletop ones. Then I don't know if the ML/DS term "Minmax" predates the RPGs or if it's the other way around, neither would surprise me.

rsynnott2• 3 months ago

IIRC the bodybuilding forums' complete insanity long predates the incels (or at least their existence as a named group); SomethingAwful was making fun of them back on the early noughties.

Not sure why, but they always seemed to be terribly vulnerable to nonsense.

analog83742• 3 months ago

Let's not be tribal. Even the incels have something valuable to contribute to the conversation.

uncircle• 3 months ago

Everyone has the freedom of speech, just like everyone else has the freedom to ignore anything they have to say.

rexpop2• 3 months ago

"Let's not be tribal. Even Goebbels has something valuable to contribute to the conversation."

That's how naive you sound. Give me a break.

deafpolygon• 3 months ago

mog comes from “alpha male of the group” (amog) — so mogging means that as a verb (to dominate as an alpha male)..

mlacks• 3 months ago

Shame about the screenshotting feature - it doesn't afford the ability for a more interactive site to really showcase itself.

Good example: The site of the family office of the heir to the Nintendo empire only got a 4/10 https://www.y-n10.com/

trizoza• 3 months ago

Haha, great project. I had no idea what mogging means, but my underdog site apparently mogged the segment leader: https://sitemogging.com/mogged/dles.aukspot.com-vs-dles.gg

fluffet• 3 months ago

I love it. It turns out my friends site is mogging mine. Can't let this stand, time to vibe. Thank you for prompting me to act.

endymion-light2• 3 months ago

Not sure about this one - my slightly terrible portfolio website that i'm in the process of completely revamping (bemben.co.uk) managed to mog simon wilsons webblog (https://simonwillison.net/) - which is a far better website in all aspects!

Maybe introduce some additional stats like load times, content analysis etc - and tweak the prompt slightly - just because a website looks slightly newer, doesn't mean it's better at all!

embedding-shape4• 3 months ago

Fun that we both used simonw as the "competitor", and both of our more minimalistic websites won over him! :)

So the obvious next step is to pit them against each other, seems your "premium, editorial feel" won out!

bemben.co.uk wins due to its sophisticated use of typography and a cohesive dark-mode aesthetic that creates a premium, editorial feel. While emsh.cat is functional and clean, it lacks the intentional visual hierarchy and character found in the layout of bemben.co.uk.

endymion-light2• 3 months ago

I love it saying typography being sophisticated - I have two fonts, one font being from indieground.net!

amiga3863• 3 months ago

Ironically, Cloudflare won't let Cloudflare Cloudflare:

https://sitemogging.com/mogged/asda.com-vs-tesco.com

asda.com uses Cloudflare to block Cloudflare

tesco.com uses Akamai to block Cloudflare

ale42• 3 months ago

Interesting: "whitehouse.gov cannot be mogged because it resolves or redirects to a private/internal network address."

benregenspan• 3 months ago

The first octet of the IP it resolves to is "192", maybe someone implemented the check for private/internal range wrong and is only looking for that.

recsv-heredoc• 3 months ago

There's so much tracking on this site it's even running WebGL to try and fingerprint the browser. Is that really necessary for a joke site, or does this ship by default with every CloudFlare site?

gitowiec• 3 months ago

Can't use it, the form has captcha which detects me as a bot:(

RhysU• 3 months ago

Seems legit for Google vs Kagi: https://sitemogging.com/mogged/google.com-vs-kagi.com

photonair• 3 months ago

First time I come across mogging, but this looks like a automated evaluation version of a hot or not for websites.

ChrisArchitect• 3 months ago

Not to be confused with morging

https://news.ycombinator.com/item?id=47057829

davey2wavey• 3 months ago

This was bound to be a thing. Good stuff lol

lyxal• 3 months ago

Websitepilled comparisonmaxxing

tqi• 3 months ago

Four(?) years ago this could have been a PhD thesis project

_345• 3 months ago

this would work better if gemma 4 actually could tell what it was looking at

HeartStrings• 3 months ago

"Sitemogs.com" would have rolled off the tongue better

LocalH• 3 months ago

This is funny because to me "mogg" means the encrypted multichannel song audio format for Rock Band games

bheadrick• 3 months ago

Love it. Hope the next reveal will be sitemaxxing.

Show HN: Site Mogging

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