What do colors mean to your users

http://www.joehallock.com/edu/COM498/associations.html

by zmitri • 14 years ago

60 12 14 years ago

joehallock.com

ThomPete• 14 years ago

As always with aesthetics.

Different cultures have different ways of interpreting it.

ElliotMingee• 14 years ago

Maybe this is simply personal opinion, but I generally find it difficult to take aesthetic advice from a website with a relatively uninspired or outdated design like this. Perhaps I just have bad taste

columbo• 14 years ago

Judging by the credits ( http://www.joehallock.com/edu/COM498/credits.html ) I think this was created in 2003.

K2h• 14 years ago

does that mean the denver broncos football team is then fun, high quality, we trust you to win, but we hate the colors?

thats what i get when i translate the blue and orange team colors against those pie charts.

http://www.denverbroncos.com/

the translation also works for GE (blue and white)

uwemaurer• 14 years ago

These 3D pie charts are the worst. http://www.stevefenton.co.uk/Content/Pie-Charts-Are-Bad/

panacea• 14 years ago

Ow. That site is unreadable.

aymeric• 14 years ago

So, according to this, your startup dominant color should be Blue?

manmal2• 14 years ago

It seems so.. it might be the reason why Zuck chose blue and still sticks to it, although some people argue it's terrible and childish.

manmal2• 14 years ago

I have observed myself that men tend to hate purple as a UI background color, while women like it. I have not seen that many high-quality sites with a deep purple backbround, but when I did, the designer was female. These numbers got something.

currywurst• 14 years ago

I think that these perceptions can be influenced.

For example, if Ferrari runs ads with only its yellow models for the next 10 years, more people might start associating Yellow with Speed, instead of an overwhelming vote for red

camo• 14 years ago

color association is an evolutionary development and wasn't invented by Ferrari. look at the world of nature for evidence.

the first Ferrari was yellow anyway, their first racing cars used the Italian national racing color which is "Rosso Corsa".

Negitivefrags• 14 years ago

The rest of our site is brown/gold but we chose blue for our payment page for exactly this reason.

http://i.imgur.com/2WcOF.jpg (You have to be logged in to see the payment page so I took a screen shot)

The pattern at the bottom is also designed to invoke the feeling of banking. It's kind of like the patterns you see on cheques or credit cards.

What do colors mean to your users

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