Rolex Buys Bucherer

https://www.hodinkee.com/articles/rolex-acquires-storied-retailer-bucherer

by bookofjoe • 3 years ago

24 10 3 years ago

hodinkee.com

DemiGuru2• 3 years ago

I frankly don't understand how the acquisition of Bucherer (retailer) aligns with Rolex being a non-profit.

mlyle• 3 years ago

Rolex is a for-profit company. It happens to be owned by a charitable trust.

Now the charitable trust owns a for-profit company with (another) for-profit subsidiary.

DemiGuru2• 3 years ago

I realize. Which is why I am puzzled by the acquisition of a retailer. What I mean by that is that a retailer that has such financial backing can destroy the watch luxury retail market.

balderdash2• 3 years ago

How will other manufacturers react to this?

John23832• 3 years ago

Considering the competition is also big as hell (omega is owned by the swatch group), I don’t see a symmetric acquisition happening.

balderdash2• 3 years ago

Yeah I guess I was more wondering whether they pull their brands from Bucherer.

Rolex Buys Bucherer

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