Can Tim Cook fix what’s rotten at Apple?

http://www.extremetech.com/computing/103393-can-tim-cook-fix-whats-rotten-at-apple

by ukdm • 15 years ago

7 10 15 years ago

extremetech.com

plinkplonk• 15 years ago

This is a fairly content free article which makes some highly speculative claims and hand waves a lot. Skip.

TomOfTTB• 15 years ago

Speculative claims based on poor fact checking. Some examples...

"Apple’s new CEO is not like Steve Jobs. In fact, in many ways he is the polar opposite of the technology icon that he has replaced. Pundits and fans alike see this as a major problem for the future of Apple, something that was reflected in the stock market after the resignation of its titular head"

- The day after Jobs stepped down the Dow was down 1.51%, the S&P was down 1.56% and Apple was only down .65%. A week later it was up 1.5% and a month later it was up nearly 8%.

"Where Jobs wanted solitude and a environment free of people making suggestions, Cook seems to be pushing the tiller in the opposite direction, opting instead for dialog when it comes to making decisions for the company."

- Read any biography of Jobs, even the negative ones, and you'll see that isn't true. EVERYONE says the same thing "He was an ass who would scream at you and call you names but he expected and encouraged people to do the same to him"

"These small moves are certainly laudable, and indicate that Cook may indeed be a savvy businessman, but he has a hurdle to overcome as he is certainly not the “product guy” that Jobs was."

- This completely ignores the huge role played by Ive and Schiller. I'm not saying Jobs didn't add a lot to the equation but, in his own words, Ive was his "design soul mate". Jobs gave his approval but it's Ive who has been designing Apple products for the last decade.

Also the author claims Steve Jobs came in and discontinued charitable giving programs that were already in place. I find that hard to believe and the reason has nothing to do with Jobs. Apple was on the verge of bankruptcy when Jobs came back and I can't see them spending money to match employee contributions when they barely had enough to keep the lights on.

So yeah, this guy has no idea what he's talking about.

jinushaun• 15 years ago

I didn't even have to look at the URL to see that it was Extreme Tech. A lot of bad ET posts on HN nowadays.

annon• 15 years ago

The big changes Tim Cook is going to make are adding flash to iOS and Blu-Ray to Mac? Are you kidding me? Maybe 3 years ago those would have been big, but both platforms are now getting along just fine without them.

bgramer• 15 years ago

Apple's rotten? Oh please. The headline is a linkbait troll. Take the speculations within with a lot of salt.

miles_matthias• 15 years ago

Completely agree with plinkplonk and annon - this article is completely unfounded. The author never explains "what's rotten at Apple." Don't fix what's not broken.

FelixDoof• 15 years ago

Yeah, that death spiral that Apple's in. Maybe Tim Cook can restore clone licenses, reintroduce floppy disk drives, and stud the next iPhone with dozens and dozens of buttons and knobs too. Maybe add an "Intel Inside" sticker on every new MacBook, now that Steve Jobs' ruinous reign is over.

cmelbye• 15 years ago

I simply can't see Flash on iOS devices and Blu-Ray on Macbooks.

randomafrican• 15 years ago

"While online media is exploding and Blu-ray sales are anemic, native support of Blu-ray burning and playback in OS X needs to happen."

yes, that's soooo obvious !

dinde• 15 years ago

The mobile version of this article is terrible. The scrolling "jerks" to whatever page it thinks I should be on - very strange.

Can Tim Cook fix what’s rotten at Apple?

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