Custora (YC W11) Helps Businesses Battle Churn

http://www.readwriteweb.com/biz/2011/03/yc-startup-custora-helps-busin.php

by pospischil • 15 years ago

62 7 15 years ago

anmol2• 15 years ago

interesting idea, definitely a lot of value. I've seen many of the big telcos and large companies spend a lot of resources and $$ on this problem.

cpierson• 15 years ago

Thanks! We're working hard to build the product based on the latest research in the field.

anmol2• 15 years ago

got links to what models you're using? I used to analyze such data.

richcollins• 15 years ago

in order to better offer better targeting and messaging

How about "making something people want" as a strategy for retaining customers?

nedwin• 15 years ago

How do you work out what people want?

Then how to you change to make sure that your product is targeting the wants of the largest addressable market?

Groxx• 15 years ago

To add to that: how do you get what people want to the people who want it? Without hunting them down, they're unlikely to know you've solved their problem(s).

jeremydavid• 15 years ago

I’ve taken the tour, but I still don’t understand what you do. Can you explain how it works?

Custora (YC W11) Helps Businesses Battle Churn

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