Fox Joins ABC, NBC, CBS in Blocking Google TV Devices

http://daringfireball.net/linked/2010/11/11/fox-google-tv

by shawndumas • 16 years ago

14 20 16 years ago

daringfireball.net

mustpax• 16 years ago

Original article: http://www.gtvhub.com/2010/11/10/fox-com-now-blocking-google...

tomjen32• 16 years ago

That would have been a smart thing to do 10 years ago - now that isn't going to stop anybody.

glhaynes2• 16 years ago

Seems like it'll stop the majority of non-hacker Google TV buyers...

tomjen32• 16 years ago

How many is that?

And it will only stop them until some workaround is made - which will properly not take that long.

jameskilton2• 16 years ago

Moves like this are convincing me more and more that my decision to drop Cable TV completely was the right decision.

I can't wait until this War Against the Consumer is over, but until it is I'll do my part to refuse to support these antediluvian companies as best I can.

Don't get me wrong, I'll happily pay for content I want to watch. I was just paying for content that I never even thought about watching, much less enjoying, especially when much of what I want to watch (Daily Show, House, Dexter, etc) are online for free legally or come from Netflix.

kenjackson• 16 years ago

In fairness, I think the networks are perfectly happy if you buy their content (either on DVD or from an iTunes/Amazon like service).

I think online streaming from their site is the problem. It is a loss leader. It's meant for second viewings or for people to stay up to speed if they missed a show. They don't have a revenue model for their websites to justify their existence if you don't buy their DVDs or watch via cable/OTA.

One thing that struck me is why don't they move to a streaming model that looks more like TV. Three minutes of commercials every 10-15 minutes of actual content. I think this at least would begin to get them closer to their TV ad revenue. And with Hulu, since I can rate the commercials, I now get commercials that I'm generally far more interested in.

rdmlx• 16 years ago

Agreed; I dropped my cable TV subscription last month as I've started streaming Netflix through my Wii. I would be willing to pay 10x what I'm paying for Netflix right now.

mikeryan• 16 years ago

I don't entirely understand this. The networks make their money by both selling ads and through cable subscriber revenues. They've been pretty cool about allowing content to be streamed on the web, and they do so with limited ads and no subscriber revenue.

This has only worked because the users couldn't get that content on their big screen (without jumping through some hoops).

You call this a "War Against The Consumer" because the networks don't want to give away their product for free? I fail to see how the Networks are the bad guy in this.

jameskilton2• 16 years ago

I understand your point and don't disagree with you there. The problem is that people are changing, the times are changing, and broadcast companies aren't. I personally want more control over what I watch and when I watch it. My cable tv subscription was about as useful to me as burning $60 / month. I watch very little TV in general, and when I can get any TV show I want from Netflix for $15 a month, or the shows that are on too late for me to watch are showing up online, by the broadcast companies, for free, it's hard to say that cable is still worth anything.

I'm also not a big sports guy, that seems to be the one niche that's really keeping cable tv alive, but even that is moving more and more to be online available via subscriptions and what not, for better and more choices, TONS more choices.

The advent of things like Google TV should be a massive wake-up call to the broadcast industry. The fact that the first thing major networks do is block the device, even though it's no different to someone on a computer shows that they're scared. They need to not follow the RIAA and fight to the death to keep the old ways, they need to adapt to the times, figure out how to build a new monetization strategy around internet content availability, and finally move into the 21st century.

akmiller• 16 years ago

I've thought a lot about dropping my cable but the one thing that has prevented me from doing so is sports.

How do those of you that enjoy sports and have dropped cable handle that? I need to be able to see my local teams and watch many other NFL games but the problem within the U.S. is that because of deals the NFL has made with many of the content providers they don't provide any type of online service directly to the consumer.

Any advice on how to get your sports fix without cable/dish?

philwelch• 16 years ago

The situation gets better every year. For the past couple of years NBC has been streaming Sunday Night Football. You can also go to a local sports bar, which may or may not be more expensive than just having cable during football season.

If you're a soccer fan, things are much better. Soccer from the Barclays Premier League, Serie A, and UEFA Champions League is available on foxsoccer.tv for $15/mo. The World Cup was streamed for free in the UK and Canada, and monthly proxy server subscriptions are cheap.

jsulak2• 16 years ago

I must be missing something, but couldn't Google just have a device identify itself as a normal browser in the user agent string of any http request it makes?

eitally• 16 years ago

According to an article I read earlier today, it's not looking at browser user agent, but the Flash player id, which is unique to Google TV.

riobard• 16 years ago

Another reason to drop Flash?

jsulak2• 16 years ago

Interesting. Although that sort of raises the same question.

Teef• 16 years ago

As the content on these networks goes to crap and there inability to provide/partner or work with any of the new platforms that put the consumer in the driving seat is just going to expedite their demise. The loud SUCKING sound are consumer running to a free(er) platform with better content.

zach2• 16 years ago

Google now appears either laughably naïve in suggesting this would "just work" business-wise, arrogant for thinking that they wouldn't get the same treatment Boxee received from Hulu et al. for the same reason, or negligent for jerking around everyone when they had to know this was going to happen. It looks bad, even though, of course, it's ostensibly not their fault.

On the plus side, since their partners will probably have a lot of these left after the holiday season, I think I know what I might get in my goodie bag if I go to Google I/O next year!

wmf• 16 years ago

I thought the HDMI input on Google TV is for watching real TV and the browser is for watching Web-only video. http://gigaom.com/video/google-tv-exec-cord-cutting-is-not-h...

zach2• 16 years ago

I actually saw that video! I thought that was more of a convenient input switcher if you only have one HDMI port rather than the new way Google is transforming your TV experience. I at least expect the same stuff I can watch on my PC, personally.

Fox Joins ABC, NBC, CBS in Blocking Google TV Devices

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