The Death of the Pageview

http://www.readwriteweb.com/start/2010/03/the-death-of-the-pageview.php

by suhail • 16 years ago

37 14 16 years ago

> The dot-com crash showed us that the eyeball-based business model was a failure.

That would be more convincing if it weren't hosted in a web page supported by an ad about half an inch away. The only failure was the market's ridiculous valuations for startups that would have been viable businesses if kept smaller.

As for on-page interactions vs. pageviews, yeah, that's one of many drawbacks to releasing a crippled javascript-only application instead of semantic resources that have URLs and actually become part of the web.

RoboTeddy• 16 years ago

> that's one of many drawbacks to releasing a crippled javascript-only application instead of semantic resources that have URLs and actually become part of the web.

yeah, crippled applications, just like gmail?

prodigal_erik2• 16 years ago

Gmail can be forgiven for not contributing useful content to the web at large. Everyone expects email to be private and not really available for repurposing. Anyway, gmail was written competently and it works well without scripting turned on, though its URLs aren't as RESTful as they could be.

But something like a public blog with content thoroughly entombed in a gmail-like interface would suck. Which doesn't stop people from doing it.

fnid23• 16 years ago

I know I'm paranoid, but why on earth does this page load a hidden java applet? It took forever to display, i was like wtf, and then I see the java console application appear and then I was like, even more wtf??

There's been an increasingly aggressive trend toward tracking user behavior and it's disturbing. I don't know what that java applet was for, but it was invisible, which makes me feel uncomfortable with rww.

chaosmachine• 16 years ago

They're also running some javascript that pings a tracking server every 10 seconds you're on the site. If you have Firebug installed, you can watch it go on the net tab.

gridspy• 16 years ago

Sounds like you guys need to install ghostery (a Firefox anti-tracking plugin) http://news.ghostery.com/

Though it blocked 6 of the 7 different tracking scripts on that page, it didn't seem to kill the Javascript one. (I have whitelisted Google Analytics)

suhail• 16 years ago

http://readwriteweb.com.woopra-ns.com/ping/ cookie=7TJHFV2SOJLYOHJB639M6X41J97LGFW8&alias=readwriteweb.com& idle=22&ra=YHOOX4E81XHRKT8KVFHW0MPHJJ3L6Q0G

Woopra tracking how idle (amongst other things) you are on the page.

aresant• 16 years ago

That article read like a "Special Advertising Insert": sensational headline, junk data, fluff, and then a "oh by the way, we've got the solution" pitch tossed in.

Death of the pageview? Really? Facebook has an ARMY using analytics & tools as he suggests to do ONE THING and that is boost pageviews.

The Death of the Pageview

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