Check out this method: https://www.youtube.com/watch?v=7f8SliNGeDM
HN user
volumo
This is pretty much why we are taking this "faster horse" approach when building Volumo, our music download store for pro DJs (an alternative to Beatport - if you know, you know)[1]. Downloads, not streaming (you get FLAC files right into your hands); pay as you go instead of a subscription (why don't you pay a lump sum for this track you want, of which 75% will go straight to the author); gentle human curation instead of the ubiquitous "we make decisions for you" algorithms.
It's definitely not about general market. We are first and foremost a professional's tool.
Here at Volumo (a specialized music store for pro DJs that have I co-founded) we see our future in downloads (DRM-free, of course), not streaming. With a download license, you can do anything you can do with streaming, and much more. And it allows the author to get a decent royalty instead of some "microcents".
It can sometimes take an effort to explain to an outsider why we don't do streaming and don't want to. It's like we are swimming opposite to the flow. But I see streaming as something geared towards casual listeners, while downloads are for professionals and enthusiasts.