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tangozulu

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Ok, iOS apps are sold through iTunes. These apps work on iPod, iPhone, and iPad. If you sell an iOS app and want to sell to more than just the small percentage of jailbroken phones, you have to sell here.

This guy is selling a Mac App. Mac Apps are sold on the Mac app store. Separate thing, and you don't have to use it. You can sell separately as this guy does.

Shame he doesn't know the difference between iOS and OSX though.

The MVVM and other ideas in the issue are, at the core, about broadening what the definition of "model" means in an app. The authors seem to think "model" currently is just the data store of an app. But that's never been correct.

The model in MVC is the aspect of the real world that's being reflected in the app. This can and should include network communications and business logic. The architectural issues here are that people are mis-using the idea of a model.