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Tumblr offers advanced analytics to premium partners and brands.

The $3B+ Exit Tumblr Could Have Had 13 years ago

But that is not how the advertising works on Tumblr. Read this for a clearer insight/explanation: http://allthingsd.com/20130518/why-yahoo-doesnt-think-tumblr...

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Yahoo Board to Meet Sunday to Consider $1.1B, All-Cash Deal for Tumblr 13 years ago

The $14 million revenue of 2012 was not using the same business model of 2013. Ads is a new thing.

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Tumblr May Reject Yahoo’s $1.1B Acquisition Offer For Being “Too Low” 13 years ago

But why? Why just consider switching? Why not wait to see what, if anything, actually changes? And if those changes are for the better? You had a valid reason switching from Wordpress to Tumblr, but you don't provide one from switching away.

There is so much angst from the teenage users using Tumblr that are panicking about the buyout and making similar threats. I don't expect to see that mentality without sound reasoning on HN.

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