organicdude

I think sea otters also play another critical role in California's ecosystem.

Sea urchins eat kelp forests. Sea otters eat sea urchins. Abalone live in kelp forests.

So I think that when sea otters are alive, then there are more kelp forests, which leads to more abalone net...even if sea otters are eating abalone.

How do you use a small set of scientific studies to prove one is better? Studies are reductionist, which is a very powerful and useful perspective...but not as useful when you have to measure a dynamic living system that can be optimized along maybe 100 dimensions or more? Worse, what is the funding source of these studies, and what incentives are tied to it?

So you have many different types of soils, and that will produce variations. You have different histories on those soils, you can measure for a dozen minerals, but what about those tiny trace minerals? Top soil optimization...nutrient run-off that creates fungal blooms in the ocean killing life in the ocean, price per pound to produce produce, shelf life of produce, how it looks, is the taste in fashion ----- so take those dimensions that you can measure things on --- and then multiply that by the number of different veggies and fruits and all their different types (eg. how many different apples are there??)

It's too massive problem space to solve with a few studies...and the financial incentives and ideological thinking further muddies the waters.

They are saying corn is toxic because it has round-up chemicals in it - and they can't be washed off.

So growing food in your backyard, assuming you don't spray it or have heavy metals in your soil that are ingested by the crop, are likely fine.

How alive is your backyard's soil? A lab would have to analyze it. It may or may not have the right minerals, depending on what you're trying to grow.

BS Physics - I help bring non-drug health building approaches to the masses.

I get my information from scientific articles and approaches from clinicians in the field even if you can't prove everything 1-to-1.

This approach gives me loads of credibility in a space that's filled with very unscientific approaches.

I'm deepest in probiotics and digestive health. But the basics for improving health are quite simple - good sleep discipline, clean water, understanding signs of nutrient deficiencies, blood sugar management (even for non-diabetics), stress management, movement.

What a great insight. Thank you for sharing.

Well put.

Simple labels to complex problems don't work most of the time.

To be fair, it's hard and time intensive to look at all problems this way. But it will probably lead to success more of the time...though sometimes a complex solution can be difficult to implement.

#1 strongest correlation with lifetime earnings is IQ #2 strongest correlation with lifetime earnings is conscientiousness (which is roughly half orderliness, and half industriousness --- also contains traits of dependability, my word is my bond)

I can't find a reference right this moment. Jordan Peterson talks about this a lot so it should be in 1 of his videos on Youtube.

This makes me incredibly happy for some reason.

I lived in Taiwan for a year after I graduated college and I found their jungles to be difficult to navigate because of the mountainous terrain. It doesn't surprise me that they have been hiding out successfully for >10 years!

What a beautiful animal with cool patterns.

I don't like Russians interfering with USA elections.

But when we do stuff like this to another country, I guess what goes around comes around.

You need to find something or a set of things that are meaningful to you. Those things will change, so you need to keep chasing things that are meaningful.

Otherwise, the bullshit of life will be too much...but doing meaningful things seems to dampen the blow of the natural tragedy and suckiness of life.

This is realistic within a an internal team of designers. It doesn't seem to fly with clients and non-sophisticated internal shareholders.

This was a really good read. Thank you.

Perhaps. If customers are really doing their research and there is no other way to differentiate, sure. In a perfectly rational world for sure.

But there is a real cost of offering a money back guarantee: it may be distracting you from other issues. It may encourage a "throw stuff against the wall and see what sticks" type of mentality. Which can get you started, but random experimentation based on "best practices" and "do what the others are doing" is not the shortest path to very high conversion rates.

The real way to increase conversions is to "sleep with your customers". Get to know them so well, you know what their heart wants. You know the real reasons why they want your product or a similar one.

And then fulfill those desires. Give them what they want and explain it in a way that they understand.

But if you don't know your customer, which takes just a few days of conversation...well, you're throwing darts on at a "best practices" dartboard.

If you do your homework, you can narrow it down to:

I don't understand your product. I understand your product, but I don't see how it would help me. I don't trust you. I can't figure out how to do X on your website. Your product is priced too high/too low.

A money back guarantee does nothing to address to above 5 objections.

Every marketing tool has it's place.

A guarantee is only useful if:

1. You need to lower perceived risk of using your product. 2. You need to demonstrate confidence in your product.

There are dozens of other conversion problems that won't be addressed by a money back guarantee.

Well you just partner with someone who lives in the USA. Have that person localize ads and strategies, figure out local fulfillment (there's always FBA in the USA). Test out products doing well in the UK and see if they'll work in the USA. From the way the UK health business I know do business, it's not a trivial translation from UK to USA. Drop me a line on reddit at /u/organicdude if you'd like to chat more.

using a contact form