marketerinland

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How many rides are there every day in developed countries?

Their internal business case probably has them targeting not 50 million rides per year, but per week… at an absolute minimum

Regardless; at some point specialised vehicles will be developed which are ultra small and lightweight - less than $1,000 to produce - to take care of short downtown rides, for example.

It’s going to be a wild world.

Per a January 9 email, the Greyglers, an affinity group for people over 40, is changing its name because not all people over 40 have gray hair, thus constituting lack of “inclusivity” (Google has hired an external consultant to rename the group)

Oh boy.

It’s something Jewish people do, and is occasionally adopted by others.

Having read some of the comments from this account, I suspect that it’s some kind of AI bot

Appeal to authority is only a fallacy where the authority is not actually an authority.

Anchor Brewing is one of the companies mentioned in the book

100% of the revenue in my business comes from advertising (we have no other traffic source) and we’re approaching $10m/yr

I know loads of people in the same situation

People can say what they want but when I sit down to eat, it’s Mark Zuckerberg who I thank in my prayer

Your analysis is accurate in one sense but inaccurate in another.

Correct; Putin had an issue with NATO expansion.

But the reason this was an issue for him is completely missed (or deliberately ignored) by people like yourself.

The fact that NATO is a defensive pact IS the problem.

Because if a country joins NATO, that means Russia can’t invade it.

Putin’s wet dreams all revolve around restoring Russian glory and territory. He’s also said this publicly, too.

And that is why NATO expansion is such an issue for him. Any other narrative is absolute hogwash

There are excellent commercial AI resume parsers already - Affinda.com being one. Not expensive and takes minutes to implement.

You’re saying the definition of working is not tied to the activity but rather the motive?

Old and convincing, to those who want to be persuaded by them.

I also disliked Dawkins’ book and found my path to atheism elsewhere.

However, the problem of evil has a persuasive answer only for those already within the system, to speak.

Christian apologetics is nearly exclusively a field of interest for those Christians who want to be more prepared to deal with conversations with non-believers.

The problem should be obvious already.

If you became a Christian before being exposed to the ‘rational’ arguments for being a Christian, then what exactly caused you to become a Christian?

Given the extraordinary amount of effort poured into the field of apologetics with very little outcome in terms of new converts, it seems to me that the primary purpose of Christian apologetics is to help those suffering a bout of cognitive dissonance to stuff it back down.

*edited to fix typo

This ^

I read once that grey cars have the highest possibility of accidents for this exact reason.

And since then have only driven white cars.

It’s invisible.

Not quite that simple…

Thanks for these thoughts and the interaction :) I have enjoyed it a lot.

So in essence you’re willing to do a lot of work.

Your theories and methods do make some sense, but a business that spends a lot of money on advertising doesn’t need to be inadequate per se.

I’ve been Marketing Lead for 2 startups and have now started 3 companies.

4 of the 5 have grown through advertising.

In all 4 cases, the market wasn’t even aware that a solution like ours existed. (You can’t search for something you don’t know about.)

I doubt you would argue that advertising these products is some kind of systematic failure.

Second; let’s come back to the hair salon example. Let’s just say it’s brand new.

I doubt you’d argue that a brand new salon is making its product suffer by advertising. After all, it is suffering right now because it has zero customers.

And let’s take a third example - where word of mouth is unavailable. There are many products and services where word of mouth is simply not available as a marketing channel. This is common in B2B where the people picking a service just have no one in their networks who would be interested.

I doubt you’d begrudge them the need to advertise?

Yet a huge amount of marketing spend falls into these three buckets.

I should also add that your out of the way hair salon would never have been able to start without the assistance of advertising. You’d have to be insane to start a business in a low traffic area if you’re prohibited from promoting it.

At some point, we need to accept that HN is not the broader community. Most people don’t care about this problem; most don’t even see it as a problem. If they did, politicians would be talking about it all the time, and it would be a major issue, but it’s not. Sure, the privacy angle has gotten political traction and that’s fine. But it’s the privacy angle - not the overexposure to ads - that is connecting here. Just look at the penetration of ad blockers - it is not that high.

HN has a default assumption sometimes that people enjoy spending hours looking at specs and trying to figure things out. My experience is that human beings are weird, wonderful and different. Some people enjoy doing this. Most people do not.

But, in this case, the proof is in the pudding.

This is great. I really like this way of presenting the idea.

It’s happening more or less organically, what you’ve described. Users are spending more time in Messenger as opposed to the news feed.

Messenger groups are very hard to reach using ads.

Great. So this is actually MY point that you’re now making.

The problem is a problem of degrees. How much is too much?

And most especially in terms of outdoor advertising, this is where the topic is especially pertinent - because someone can’t consent to this.

Whereas on the internet people can, and do.

Before anyone says anything - signage is also advertising.

And if all advertising is prohibited; then it becomes quite literally 100% about who has the best geographic location which is the most naked form of capitalism I can imagine.

That’s impossible for me to know; however it’s low enough that the company just raised $5m on a $50m Val and is growing significantly in a downturn.

He ‘attempts’ to address the concern by calling it nonsense, and then offers no viable alternative, while using a long series of poorly structured arguments.

As I’ve said above; he’s applying a black and white argument to a problem of degrees.

It’s just like Goldilocks - the food can be too hot, the food can be too cold, it can also be just right. The point of these children fables is to teach us basic principles of how the world works and to encourage us to use them to recognise our own mistakes.

I just finished up a job in marketing. We sold primarily to developers and we did this primarily using online ads. The percentage of people using ad blockers (that actually work) is less than you’d think.

He can think of a couple of examples where marketing is manipulative, therefore all marketing is manipulative and causes people to make irrational decisions.

I sell tours to interesting places. I sell them using advertising. How is that a problem?

Let’s say someone decides to open a hair salon. How does that person promote their business if not through advertising? Or is the author wanting to ban people from opening businesses?

This is a classic case of placing a binary solution on a problem of degrees.

Some advertising has harmful practises, some advertising is too much in some places. This is uncontroversial.

Where the author has erred is in his simple black and white diagnosis.

Liquidity means capacity to buy, essentially. Not cash per se.

If you reduce the required deposit on a house from 20% to 10%, that increases the liquidity in the market. Suddenly more people ‘have’ the money to buy that $500k property and the market will typically rise until it’s absorbed that added financial capacity

This is why low interest rates had such a dramatic impact.

Monthly repayments are much lower on a low interest loan, so the average person could ‘afford’ to borrow way more.

Note; this is just Real Estate. Lots of other borrowing also occurred.

But when Real Estate markets suddenly go up by 20%, now it’s the owners of these houses that are worth a whole lot more. And they often decide to cash in, in some way (selling their J

Agreed

‘The poor getting poorer’ refers to absolute poverty.

They’ve been saying that the poor are getting poorer my entire life.

Yet in my country, we’re healthier; longer living; and yes the average person is wealthier than ever before.

It’s physically impossible for the poor to get poorer every year without a complete societal collapse. Yet people keep repeating this line.

Thanks. It has been an absolute grind in many ways but I’ve found my way forward.

In terms of being the smartest guy in the room.. I know the feeling but in my last role .. pretty much everyone there was highly intelligent. The only person I can think of who (probably) wasn’t would be the office manager.

In the end, while it was a bit of a weird moment to at first to no longer be ‘special’ in that regard, it was a lot more rewarding. (And how nice it is to be in meetings where everyone can keep up!)

Even then - people appreciated my creativity and ability to distill complex ideas into simple explanations.

The challenge has an ADHD person for me has been to recognise exactly where my limitations are and how to put people with the right skillsets into roles to balance me out.

Regarding drugs I tried Vyvanse and didn’t really like it but now am on Ritalin and despite stereotypes, for me it’s been great.