Google's "designer drain" 17 years ago
But. If they were successful and made money without having to use pissy yellow color, did they truly need to switch to it to cater to the lowest common denominator ? Are the dumbasses who clicked more when the color was of piss worth it ? do you truly need users that act like animals, more on impulses than on thought ?
Should you cater to the lowest common denominator and be the Microsoft of the web, or try to do the Best Thing and have a smaller market share but of much higher taste and disposable income, aka the Apple ?