Microsoft is Dead 19 years ago
It appears that the business life cycle has sped up in the last century. If it took Standard Oil 50 years,IBM 30 years and MS 20 to enter the decline phase, what should we expect GOOG's life cycle to be ?
Ironically, the business that views their 'competitors' as harmful and does not embrace and view them in a positive way, will not benefit long term and will create many enemies - besides losing public trust . If Google is true to their 'do no evil' mantra, then they may possibly be the nemesis of big business and enjoy a very long business life cycle.