The curious case of DuckDuckGo 15 years ago
I recently had to rent a car for 3 months in Europe.
Google failed miserably. Even the forum posts it uncovered did not really help me find a bargain. There was too much "advertiser" influence in the search results.
Duck came to the rescue -- pointed at a great forum post and ultimately a cheaper rate than I found using Google and the phone. Cheaper by over 20%!