esausti

w00T! Loving it.

Sorry, but there is no short cut. The best way to get the word out is to create something worth talking about.

There are usually just two reasons someone will talk about your company:

(1) You either have a phenomenal product; (2) You have phenomenal customer service.

If you're a first time entrepreneur focus on the customer service first.

In the very early stages, it's inevitable that your product is going to suck. Don't worry about it. Everyone's product sucks at the beginning. You can compensate for your sucky product by creating a culture of out-of-this-world customer service from day one. Send virtual hugs to your customers and give people a reason to spread the word about your company! Over time, continue to listen to your customers and keep iterating your product so that it sucks a little less each day...

When the quality of your product catches up to the quality of your customer service, you'll be in a great place.

thanks Tim! We're going to be in the same building as Putchfork. Should be fun. You're going to have to check out the new digs.

I fully agree with you. We don't get the phenomenon either. In our last job hiring, we decided to have fun with it though and put out an ad description for a marketing "ninja-wizard" http://blog.giveforward.com/giveforward-is-hiring-a-prmarket...

http://giveforward.com We're in the Loop now but moving to Wicker Park next month. We launched in 2008. Raised a round in 2011. Things are bueno.