cborodescu

Did it ever occur to anyone that instead of dying the Web is simply ... shifting!?

Basically the same metrics & trends are discussed here (https://medium.com/p/53e4de6c1630) but pieced together to form a more in depth analysis: The Mobile Web is not Dying ... It is Shifting

Specially like this part: "App Links is not the panacea but it could be an important first step towards unlocking the gates around Apple walled gardens."

Just to kind of close the circle, suggest further reading here: https://medium.com/p/53e4de6c1630

Exciting findings confirming that there is an increasing number of mobile developers targeting web apps. Also, in the latest Developer Economics Report, Vision Mobile published for the first time that HTML5 overtook iOS in App Developer mindshare (a regular second position in Europe and North America, with Android on top) in South Asia, South America and Middle East & Africa.

Suggest further reading here: https://medium.com/p/53e4de6c1630

100% agree with this article. Further reading on HTML5 being an evolution rather than a revolution (which is actually not a bad thing!): https://medium.com/p/53e4de6c1630

It's no longer about what it is but what it will become: it's bound to evolve into a new & exciting environment, where everything is an app instead of a site, where user’s interactions are more important than just views and, ultimately, where apps are interlinked into a Web ... of apps.

If traffic is the only thing that interests you, then it's fine. But if you are looking for a smaller Bounce Rate, a longer time spent on site, bigger sales, and so on, that is definitely not the answer.

The Facebook Ads discussion is one which I believe will last a great deal amongst us. Is it really working? Why isn't it working for me? Why would anybody try to trick me, since the money I pay go to Facebook and not that person? These are most of the question I hear most every day.

I believe we firstly need to settle something out - and the article did that right from the title - you don't go on Facebook to sell, you go there to discuss, receive feedback, critics and nice words, you go there to create a community.

This being said, next thing to do is to establish what exactly you want to do there. Raise awareness, drive traffic, improve your communication skills, increase your community and so on.

Based on this analysis you can then determine if the money you invested were in vain or not.

Apparently, this seem like a no-brainer pieces of advice for everyone and anyone to take, but only those who have walked in these "shoes" can really know how difficult is to keep on smiling, loving everybody, how to be optimist and enthusiastic every single moment around the clock, specially when you see that you are doing everything right, everything by the book, you are following every single one of the 13 steps (even the one with the exercises) and you still have no ROI.

The truth is that a start up has to find it's own way, it has to pivot, to adjust, to ask for feedback and so on, until it has gotten some things right. There is no perfect receipt to having a successful start up - you just have to find your way.

I find this a great idea of self-promotion, IF you are looking to get hired in a creative environment/job/company. It might even do the difference between you and someone who is not chosen for he job, due to the way in which you show you are open and willing to work.

But if you are applying for a job like a more down-to-earth straight-up programmer or a construction engineer, all those little charts, the QR, and everything shown in the article will dazzle the employer, but won't convince him you are the best choice for his company - he needs straight facts, not pretty colored "pies" with information about you.

All in all, it is best you use the format that best reflects your abilities and your work, but always keep in mind the employer's profile.

Zend Studio is the best there is when writing PHP code. I wouldn't use Notepad++ or any other editor instead :) Of course ZDE does so much more: http://www.zend.com/en/products/studio/

Looking forward to this event!