Why Fruits and Veggies Are So Cheap in Chinatown 10 years ago
How does El Super do it because they appear to operate at scale. A friend said it could be cheaper labor cost and I just saw this- http://elsupermarkets.com/supply-chain-act
They reference slavery and human trafficking, and say they investigate reports of it but don't audit their suppliers.
I don't have specifics but I think you could buy apples for 80 cents a pound, and everything else is just unbelievably cheap.
I'd buy a shopping cart full of vegetables and fruits for $30 which at Gelson's would easily cost 3-4 times as much.