Ask HN: Review My Questionnaire - Is this Good Market Research? 15 years ago
I agree with the comments about the questionnaire being too long. 3 questions max, focusing on consumer experience. Sample questions: 1. How do you communicate w/customers? -- tick boxes with check as many as apply, with field for other 2. Where do your customers find info/bitch about you? (i.e. outside the channels you communicate with them) -- tick boxes with usual suspects and field for other