RSS feeds are available for each object listing in the system: company, product, person, investor, and investment parter. They are exposed as link alternates within each of those pages. I know my way around RSS, Atom, and widgets, so you'll see more syndicated content added over time.
True Ventures sponsors the site in the same way National Geographic might sponsor a show about African safaris. There's an overlap in interests the brand gains from a run-of-site advertisement, and True is interested enough in the product's development to offset some of its costs.