Standard Cyborg (YC W15) sells artificial limbs

http://www.fastcompany.com/3041860/the-y-combinator-chronicles/this-prosthetics-startup-shows-how-software-is-eating-the-world

by mchafkin • 11 years ago

41 8 11 years ago

fastcompany.com

comatose_kid• 11 years ago

Jeff - Congrats!!!

I clicked on the link and hoped this was your company (we met at Startup School).

Great press, looking forward to seeing your company own this space.

rajacombinator2• 11 years ago

A solo YC founder, impressive! I wonder if the branding "cyborg" appeals to most prosthetic limb users?

taylorwc• 11 years ago

That was exactly my question! Seems like some people would bristle at that moniker.

jonnathanson• 11 years ago

It might. I don't have any prosthetics per se, but I had to undergo some major reconstructive surgery in one of my arms a few years back after a bad accident. As a result, I've got a lot of "hardware" in that arm. Personally, I've always found the word "cyborg" a fun and interesting self-description, since, technically speaking, it's accurate. I'm also aware that I am a lot nerdier than your average potential user here.

For a lot of prosthetic limb users, I imagine that preserving some measure of dignity is almost as important as preserving or attaining limb functionality. It's important to feel human, and to be taken seriously. "Cyborg," spun the right way, might have an empowering angle to it. But I could just as easily see it reading as glib and borderline insulting. I'm sure the founder intends for the former, but the market will determine which connotation prevails.

Whatever the case, I'm happy to see a YC entrepreneur in this space!

jeffchuber3• 11 years ago

that's a fair criticism. so far the reactions have been positive

rajacombinator2• 11 years ago

Not a criticism just a comment to ponder. I suspect outside of tech/HN circles people are less eager to become cyborgs. ;)

jeffchuber3• 11 years ago

Jeff, the founder, here.

Happy to answer any questions!

Standard Cyborg (YC W15) sells artificial limbs

Related Stories