$1 Early Bird Special – Intelishake Bottle, will you back this to reality?

https://news.ycombinator.com/item?id=8355445

by newtonstein • 12 years ago

4 11 12 years ago

news.ycombinator.com

Hey guys, feedback is appreciated, have a look at our campaign coming up here: https://www.kickstarter.com/projects/1593175966/1002071867?token=56fd5a61

Sign up to be emailed when live as you will only have minutes to get your hands on the bottle for $1 delivered to your door as there are only 100. http://shop.newtonstein.com/products/1

creativeone• 12 years ago

Hope you sell more than 100!

newtonstein6• 12 years ago

Yes I am sure we will based on the huge amount of interest I have seen from everyone that has heard of it... Fingers crossed!

eminkel• 12 years ago

Can I send you $25 now?

newtonstein6• 12 years ago

You will be the first to place an order if you do so :)

We would be grateful for your support by buying one for yourself. You can place an order here: http://shop.newtonstein.com/products/1

We will ship it to you as soon as it is produced!

Many thanks again!

runjake2• 12 years ago

What's the real angle here?

It seems like I should be your target demographic (fitness guy/obsessive hydrator/3 vitamix smoothies a day drinker/iPhone user) but I just can't muster any excitement for what I'm seeing.

Help me out here? Why is this better than a pocket and a $4 BPA-free shaker (with stainless steel spring ball and much more capacity) off of Amazon?

newtonstein6• 12 years ago

Hey,

well its about preference and lifestyle, it is for a guy that likes sports, outdoor activities or simply going to the gym. For example,you go to the gym, and have pockets full of cards, cash, car or locker keys, mobile phone etc... Then gusy that take shakes or amino acids have powders and pills to carry to during their work out sessions.

Some people simply take fruits and an energy bar to keep them going.

Some people take their watches with them e.g. Apple Watch next year but you would not want to wear it whilst sweating.

All these things would be lying around in pockets, a large bag with a separate drinks bottle, as you can see the approach Intelishake takes is that it enables you to merge all this into one product, you are able to store all these things inside your drinks bottle and only have to carry around one thing.

It would be hard to carry things around in your pocket if say you were playing football at an Astro turf, but easier in an all in one bottle! Only one thing to carry with you!

The bottle takes a mix and match approach, you can change colours, interchange the compartments and make it larger or smaller, you can even carry two drinks instead of using it as storage, say a smoothie and juice.

It certainly gives you more options, and yes you can buy basic bottles on Amazon for about $10 delivered price, but then imagine if you could buy the Intelishake for $10 delivered, you would probably pick Intelishake because you can then use it at half the size or with added storage modules. We are driving down the price within 6 months to $10 as it becomes possible when you sell enough volumes of the product long term.

I hope that you feel it makes more sense, your feedback is much appreciated!

newtonstein6• 12 years ago

* Apologies, when I say it is for a guy, I really meant for both men and women.

runjake2• 12 years ago

Sorry to play "Mr. Wonderful" but I still have a hard time with a lot of your selling points and reasoning.

To address your points:

* Competition: The current hotness as far as shaker bottles is only $7 on Amazon [1]

* Watches: Most people don't wear watches anymore. I'm one of the rare people who do, but if I didn't want to wear it, I'd just leave it in my gym locker. Why carry it if I don't need it? Especially if it's an expensive watch.

* Phones: Likewise with my phone. If I'm not listening to music on it, I'm going to store it elsewhere secure. I'm not going to carry it in a sealed compartment in a bottle that I'm setting down a lot (and thus have to keep an eye on).

* Shakes/powders/amino acids: For a lot of these, you're working with 32 oz increments of capacity. Hence why most shaker bottles are 32 oz.

The configurability as far as fluid mix/match is really, really cool, though. Being able to buy parts is attractive (eg. to put together 2 large fluid compartments, one for water, one for electrolytes or something). And at a $10 price point, this becomes more attractive.

The device storage though, seems kinda gimmicky or ancillary.

Don't get me wrong. I'm not necessarily trying to tell you to drop this product. I'm just hitting you with the questions that come to my mind, as a potential consumer. If I didn't care, I wouldn't even have bothered to post :-)

1. http://www.amazon.com/BlenderBottle-Classic-Shaker-Bottle-28...

wise_young_man• 12 years ago

I think the use case with phones will be a hard sell if just for the fact that they keep getting larger every year.

$1 Early Bird Special – Intelishake Bottle, will you back this to reality?

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