Square Acquires Food Delivery Service Caviar (YC S11)

http://techcrunch.com/2014/08/04/its-official-square-acquires-food-delivery-service-caviar/

by kposehn • 12 years ago

79 20 12 years ago

usaphp• 12 years ago

I wonder is it just me or google search for "Caviar" returns their website at the first position, above the Wiki article for actual "caviar"?

californian• 12 years ago

For me, the Wiki article comes up first in both my logged in and incognito results.

jonathanjaeger• 12 years ago

The trycaviar link comes up first for me.

gtirloni• 12 years ago

Incognito: http://i.imgur.com/yvmBMde.png

cnaut2• 12 years ago

Incognito can still capture your location which will affect the ranking: http://imgur.com/7O04wwl

qq66• 12 years ago

Is that unusual? Depending on the size of the business, more people could be looking for the company than for Wikipedia information on caviar.

untog• 12 years ago

"Depending on the size of the business" is the key thing here. No way it's big enough. But in this case it's just Google's personalised results.

arthurcolle• 12 years ago

I believe that PageRank works off of an index of all webpages and ranking is primarily based on the number of links to a particular url. It seems likely that given the number of articles released in the last year about the fundraising efforts of the company, compared to the likely small number of webpages that need to link to the wiki page for caviar (lol), it gets ranked higher, accordingly.

However, I suppose if I am to google caviar then maybe case sensitivity should be included in Google's rankings.

TheMakeA• 12 years ago

    The difference is most other food-delivery services tap into an already built-in delivery infrastructure.

Is this true? Seems like every modern food delivery company (DoorDash, et al) does this.

jc4p• 12 years ago

Seamless and GrubHub operate like that, they just bring an online interface (and easy management) to the store's pre-existing delivery employees.

avree• 12 years ago

In some cases they connect 3rd-party delivery services with the store as well.

AFAIK, Postmates and Caviar are the only two companies going with the two-party model, but employing their own delivery drivers/couriers.

jordo37• 12 years ago

Congrats to the Caviar team! My wife broke her leg two months ago and Caviar was a lifesaver to help us avoid the boredom and monotony of pizza and Chinese food every night.

free2rhyme214• 12 years ago

Amazing work Jason!

guyy321• 12 years ago

Awesome news for the Caviar team!

prezjordan• 12 years ago

I used Caviar the other night (just moved to SF - no idea where to eat) and it was fantastic. I left a good review and someone from the company wrote me a very personalized email thanking me.

Pretty neat stuff - but that delivery fee is mighty expensive compared to something like Postmates. Excited to see what Square does with it.

Square Acquires Food Delivery Service Caviar (YC S11)

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