The next Google

http://sethgodin.typepad.com/seths_blog/2009/05/the-next-google.html

by peter123 • 17 years ago

28 9 17 years ago

sethgodin.typepad.com

arien• 17 years ago

>> If Microsoft adds a few features and they prove popular, how long precisely will it take Google to mirror or even leapfrog those features?

Is that a bad thing? I don't think so. Competition is the key to progression and innovation, which results in good things for us, the end users.

peregrine• 17 years ago

While competition drives companies to innovate, in my own opinion, I do not think that is the case for Google...

Google has had the marketplace on lock down for years now and they continue without competition to create and improve their products. Google tends to copy ideas and improve them, or create all new ideas all together and nearly every time they do it they add some innovations that nobody even thought about.

zandorg• 17 years ago

As a public company, they want to not compete, but improve and expand into new markets (growth). So in effect, they're in competition with themselves!

brown9-2• 17 years ago

No one is saying that its a bad thing. Just that its a stupid waste of money by Microsoft on a fruitless venture.

datums• 17 years ago

I think part of the message is "Lead don't always follow".

meterplech• 17 years ago

i think the right strategy for microsoft would be buy 10-20 start ups with new ideas that may or may not fail. if they fail, microsoft gets brilliant start up founders as employees, not so bad, if they succeed, you get better innovation than in house. because this article is right, people are not switching from google

froo• 17 years ago

Quote from Seth

In fact, I can't think of one successful online brand that was built with cash.

Well it depends on your definition of success (either market position or financial), but Paypal would definitely fit that bill.

Silentio• 17 years ago

Does MS make any money on search?

I ask because I wonder if they are trying to kill/replace/be the next Google at all. Obviously Steve Ballmer would love for MS to knock off Google at the head of search, but it would be nice for their search offering to be profitable first, wouldn't it? Or maybe I just don't understand business.

mojuba• 17 years ago

Judging from this ad - http://www.decisionengine.com/ - Bing is nothing more than just Wolfram Alpha for shopping addicts. Looking for "digital camera"? Microsoft is convinced if you enter this phrase you want to buy one, but not that you are interested how digital cameras work or maybe their history. "Spain"? Of course you may enter "Spain" only if you are planning a trip.

Excuse me, Microsoft, but this is not the next thing that I expect from the Internet. Internet is not just for spending money.

P.S. The name is probably "Bing Is Not Google" rather than "But it's not Google".

The next Google

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