I'm building a project rn that shares ad revenue with users. What do you think?

Instead of keeping all advertising revenue, the idea is to give up to 50% back to users.

I'm still building it and would really appreciate honest feedback. What are the biggest flaws, edge cases, or reasons you think this model wouldn't work great?

The project is called Tributly.io if anyone wants to take a look, although right now it's just a waitlist landing page.