Strategizing with Google's Keyword Tool

http://www.mattmazur.com/2009/02/strategizing-with-googles-keyword-tool/

by matt1 • 17 years ago

17 10 17 years ago

mattmazur.com

hotpockets• 17 years ago

Have you also checked:

available URLs

available websites

available website names?

matt15• 17 years ago

Just now, yes. For volume:

available URLs - 320 available website - 2600 available websites - 1000 available website names - 1000

So, not bad (a lot better than unregistered), but not as good as the ones that contain the word "domain" too.

jasonlbaptiste• 17 years ago

This is a really useful article when it comes to actually applying SEO to your startup/product. SEO has gotten an insanely sleezy reputation over the years, and rightfully so with a lot of the practices people pull. At the end of the day try to ignore the bad rep it's gotten, because it's something you can't overlook when planning out your growth strategy. It can bring you a substantial amount of customers and a leg up over your competition (your competitors (the bigger ones) will spend a lot of money to outdo you in SEO.

matt15• 17 years ago

As sleezy as it seems to craft your site in a way to increase its pagerank, that's the system we've got and to ignore it is to miss out on a major traffic source.

We had a phrase in college... "Shut up and color" :)

akronim• 17 years ago

Be careful basing decisions off the keyword tool, it's far from accurate. Comparing sites at #1 on the search results for different phrases there's often little correlation between traffic from those keywords and what the keyword tool predicts. It's a good starting point for experimenting, say to get ideas for A/B testing, but I wouldn't put a lot of money towards something based solely on its results.

matt15• 17 years ago

Yes, good points -- thank you.

ggruschow• 17 years ago

"Free domain"?

His own data shows people are searching for "free domain" and "free domain name" far more often than his declared winner of "available domain".. right?

Maybe he overlooked it because his mind only translated "free" to mean "no money"?

matt15• 17 years ago

Nah, not overlooked.

Domain Pigeon lists domain names, but it doesn't let you register them for free, which is what I think "free domain" refers to. That's why I didn't consider them much.

Also, I'm afraid of the competition for those terms... "Available domain names" seems like a better fight.

jupiter• 17 years ago

Did you try to insert some of the actual free domain names into your ads?

matt15• 17 years ago

No ads yet; the purpose of this exercise was to find out what to focus the copy on the site. Ads will follow... maybe...

Strategizing with Google's Keyword Tool

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