Make Me CEO of Mozilla

https://blog.kingcons.io/posts/make-me-ceo-of-mozilla.html

by phyzome • 7 months ago

46 23 7 months ago

blog.kingcons.io

Mozilla tagline: Nobody knows how to insert feet into mouths like we do!

jfindper4• 7 months ago

Genuinely, it's nice that Mozilla's user base is so passionate! There's three multi-hundred-comment submissions in the top 50 posts of HN in just the last 24 hours.

I just wish some of the conversation wasn't so hyperbolic. For anyone not as passionate who may have been on the fence about Firefox before reading all of the blogs, news articles, comments, tweets, etc., they sure as hell aren't going to make the switch now. Ironically, the death knell for Firefox might not be from the new CEO, but from the users convincing everyone to stay on Chrome.

dpark4• 7 months ago

I’m not convinced that most of the passionate denouncers are actually part of the Mozilla user base. There’s a lot of “I can’t believe Mozilla would do this, which is why I’m going to keep using [esoteric browser] instead!”

I don’t understand the backlash, either. It seems like a bunch of nothing. New CEO is on the AI bandwagon? Wow. This is both shocking and offensive to my sensibilities.

colesantiago• 7 months ago

So how should Mozilla replace the $500M a year deal with Google to fund Firefox and be sustainable.

Without being dependent or taking Google's money?

Any takers? Any Solutions?

lern_too_spel2• 7 months ago

There is a hidden assumption that it takes $500 million a year to keep a browser up to date.

It might eventually be interesting to figure out how to build a model that serves the user instead of the model trainer, but the model trainers haven't figured out how to enshittify their models yet, so spending all the money needed to build a competitive model is premature.

JoshTriplett2• 7 months ago

Before doing anything, shut down the "AI browser" thing as anything other than an optional experiment that can be installed as an extension, issue an apology and explanation for past misuses of trust, show how they'll be avoided in the future (see the next paragraph), and give people confidence that they have a clue why people trust and care about Firefox.

Have some internal council of users who serve the function of "if anyone could have told you in ten seconds that something is a bad idea, don't do it". Set up internal policies so that the next bad idea, like the Mr Robot thing, goes through that council, and that evaluations of those things get passed around the company so that everyone understands what not to do. Because right now, the solution to most of Mozilla's substantial trust failures has been "that thing you did, just don't do that thing", not anything more complicated than that.

Also, throw more resources at Firefox development, parity, and market share, at the expense of anything else that's not that. Yes, Mozilla has done some incredibly amazing things that aren't the browser, such as Rust, but right now Firefox is in critical condition and needs to be rescued.

Ask for donations, and support directed donations specifically towards Firefox development.

To the extent reasonably possible, reduce some of the expenses that grew out of "we have an absurd budget coming from Google and don't have to justify anything". Mozilla reputedly had a kind of absurd budget for travel and other large expenses, and it might be possible to go a long way by applying the 80/20 rule (in this case, you may be able to get 80% of the value with 20% of the cost, and I'm counting "great place to work" in that 80% of the value). (Assuming this hasn't already been fixed.)

Offer a premium version of Firefox Sync, whose fee is primarily to fund Firefox development, and tell people honestly that that's what it's for.

Integrate donation/payment as a trivial in-app purchase on mobile platforms, because that's extremely low friction for many people.

Hire the author of uBlock Origin and the maintainers of EasyList and similar, integrate it first-party (disabled by default at first for the sole reason of gauging compatibility), and gear up to do a big push to enable it by default, conditional on not losing Google revenue sooner than expected. Make a big publicity push around it, showing people screenshots of what the web looks like with and without ads; capitalize on the primary competitor weakening ad blockers. Start preparing legal for the inevitable lawsuits from advertisers. Plan on getting piles of free publicity from the inevitable lawsuits (for which there is settled case law in many jurisdictions), with the expectation that the vast majority of the public will very happily come down on their side.

Provide substantial support for the Servo project, if they're still willing.

Provide a better alternative to Electron, based on some combination of Servo and possibly some parts of the Gecko engine, whose primary goal is "suck less than Electron". It's a low bar. Demonstrate, through user studies, what people don't like about Electron apps, and how this alternative does better and users like it. Charge for it, for proprietary applications.

That's the five-minute list. I'm sure more than five minutes would produce a much longer list. The most important property: make sure it's all aimed towards making Firefox better and more competitive while preserving trust.

dpark4• 7 months ago

Ask for donations, and support directed donations specifically towards Firefox development.

Donations to for profit organizations are fraught with problems. I imagine Mozilla Corp doesn’t accept them for this reason.

integrate [ad block] first-party … and gear up to do a big push to enable it by default, conditional on not losing Google revenue sooner than expected. Make a big publicity push …

Is there a realistic way that they could do this without losing Google revenue? Maybe the existing terms would keep Google from backing out immediately but if Mozilla decided to start a war over this could they replace at least most of the revenue before the next opportunity for Google to cut them off?

Selfishly I also am concerned that if this became a big enough issue the government would step in and side with advertisers.

cholantesh• 7 months ago

Mozilla board: "best we can do is this handy stopwatch that no one asked for"

ChrisArchitect• 7 months ago

Mozilla appoints new CEO Anthony Enzor-Demeo

https://news.ycombinator.com/item?id=46288491

Is Mozilla trying hard to kill itself?

https://news.ycombinator.com/item?id=46299934

No AI* Here – A Response to Mozilla's Next Chapter

https://news.ycombinator.com/item?id=46295268*

coffee--• 7 months ago

hear hear

lern_too_spel2• 7 months ago

Mozilla makes user agents that serve the user instead of an app store, advertisers, or crypto scams. As long as they do that well, I will use their software. The real difficulty is finding a business model that works for this at a scale that allows them to keep up with competitors. Wikipedia does this successfully.

superkuh2• 7 months ago

The new CEO's big three statements are anything but focused on Firefox the browser and I agree with everything in this silly "Make Me CEO..." post like,

First: All this AI stuff should be opt-in not opt-out and purely local.

Second: There is no good monetization model and the current status quo is anything but entirely transparent given one doesn't bite the hand that feeds it.

Third: No one wants anything except the browser. Mozilla keeps trying to do anything except make Firefox and it keeps backfiring.

Attempts to characterize the above as hyperbolic probably stem from a mismatch in culture. Perhaps some are expecting to read corporate blandness while this was written by a human person who happens to use occasional swear words and suggestive metaphors. That doesn't invalidate the above sensible points in the rant.

dpark4• 7 months ago

Attempts to characterize the above as hyperbolic probably stem from a mismatch in culture.

I think it comes from a mismatch in goals rather than culture. If your perspective on Mozilla is that its only job is to keep making and maintaining the #4 browser and funding almost entirely with Google search money then all of this stuff looks pretty reasonable.

If you think Mozilla should have a broader set of revenue streams and/or more products, then you probably have a different perspective.

jfindper4• 7 months ago

Attempts to characterize the above as hyperbolic probably stem from a mismatch in culture.

Before I respond, can I confirm whether this supposed to be addressed at my comment?

abnercoimbre• 7 months ago

That's how I interpreted it, personally.

drcongo• 7 months ago

I'd vote for them.

pzo• 7 months ago

Make me CEO of Mozilla instead of Anthony Enzor-DeMeo [...] I would start by acknowledging the problems Mozilla is facing: [...], a lack of revenue generating ideas

Yet in his whole post there is not even a single idea about a new 'revenue generating idea' just criticism that AI is bad direction.

Edit: In my opinion focusing on AI and privacy for mozilla is a good direction. They don't have to make some expensive model training just make a good integration. They don't have to focus even only on desktop and browsers.

I wish mozilla would team up with Raspberry Pi / OpenWRT / Home Assistant / UmbrelOS and make a nice affordable devices that is:

- smart router

- start tv box / streamer

- smart speaker with on device TTS / STT

- smart tv cast (airplay / miracast / chromecast)

- home backup / cloud

- home adblock / vpn

All in one device that can be easily fixed and updates (like framework laptop) with user friendly interface.

Make Me CEO of Mozilla

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