Strategies for Increasing Profitability

http://www.shopify.com/blog/6657676-stop-obsessing-over-revenue-3-proven-strategies-for-increasing-profitability

by allsop8184 • 14 years ago

18 4 14 years ago

So many of the clients I work with in ecommerce get their knickers in a twist about profit per order, glad to see that this is getting some attention. It's also probably in the top 5 reasons why people abandon their ecommerce ideas in the first place.

spiredigital• 14 years ago

Yep! If businesses would worry less about the cost of providing world-class support and do a better job of testing to identify the most profitable price points then everyone wins - customers and business owner.

James_Henry2• 14 years ago

Very nice

stephengillie• 14 years ago

Knowing the pricing for your industry is very, very important. Most consumers use price as a proxy for value, and perceive an expensive product as more valuable than a less expensive alternative.

Strategies for Increasing Profitability

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