Ask HN: Is there a non-subscription service to easily create a landing page?

https://news.ycombinator.com/item?id=4385054

by p_k • 14 years ago

5 6 14 years ago

news.ycombinator.com

I think it would be a valuable tool for those who don't want to sign up for a subscription service just to create landing pages. Sure, constant optimization through A/B tests is important but I'd prefer to use something like Visual Website Optimizer to run the tests, instead of using something like Unbounce.<p>Is there a service that can take the styling from my current website, turn it into a landing page with a few templates to choose from, and make it easily editable?

GFischer2• 14 years ago

Unbounce's free service is pretty good, and it's what I've used, but you say it's not for you.

It sounds like you need to create landing pages repeatedly, and you don't want to pay recurring fees, so why not get some landing page templates from ThemeForest or somewhere, and use it on your websites with your styling? I guess it'd take some work, but you could make them customizable for your needs.

p_k3• 14 years ago

Thanks for the reply.

I want to optimize landing pages by continuously performing A/B tests through Visual Website Optimizer, which already allows easy editing of the web design.

I'll look into the themes from Themeforest but I just thought there'd be an easier way (DIY perhaps) to create an appropriately themed landing page.

GFischer2• 14 years ago

Maybe there is, I hope someone more experienced than I will answer you :) (there are plenty of more experienced people here :) )

cooperadymas• 14 years ago

Maybe not entirely what you're looking for, but I've found Premise by CopyBlogger pretty useful: http://getpremise.com/ It's a WordPress plugin for a one time fee of $165, but if you do some searching you can find affiliate's offering discounts to get it at $95.

You can ignore all the extra features and focus on landing pages, which is where Premise is really good. (I find the membership and checkout features to be a little iffy.) There are a ton of included graphics, style settings, and different ways to layout the pages, though you won't get the large variety of templates that Unbounce has. Premise also comes with a large library of videos and seminars on copywriting, SEO, conversion optimization, etc. You can also integrate it easily with Visual Website Optimizer, and hopefully soon with Google's new Content Experiments.

Overall I find it a pretty good alternative to Unbounce.

p_k3• 14 years ago

I heard about Premise during my research, but only quickly glancing over the service after seeing that it's a Wordpress plugin.

Thinking about it now. It doesn't really matter if it's a plugin since I can just install Wordpress in a subfolder.

Does the URL matter for a landing page? For example, if I have product A's URL as widgets.com/products/a. Would it be fine to have the URL of the landing page for this product to be: widgets.com/landingpage/a. In this case, I would've installed Wordpress+Premise in /landingpage.

Ask HN: Is there a non-subscription service to easily create a landing page?

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