Who Wants to Buy a Missile? Social Marketing in the Military Industrial Complex

https://marekfoss.org/research/who-wants-to-buy-a-missile-social-marketing-in-the-military-industrial-complex/

by f055 • 2 years ago

5 2 2 years ago

bell-cot• 2 years ago

True...but the article seems to be targeted at Today's 10K*. There's nothing remotely new about this. Back in (say) WWII, every American company that wanted to tap the massive increase in military spending was busy advertising in print publications that they thought would be read by the right decision-makers. (Plus the general public, to wrap a flag about their reputation.) Plus all sorts of lobbying, favor-trading, bribes, blackmail, war profiteering, and whatever else the dirtier ones thought they might get away with.

*https://xkcd.com/1053/

f055• 2 years ago

Well... Good point, but it seems I'm the lucky 10K today :) I wasn't around WWII to see the military equipment ads in the newspapers. And even though I've read a lot of newspapers in Poland (basically since the 90s) I don't recall seeing an explicit military equipment advertisement in popular daily and weekly newspapers, except for one case when Poland was debating the purchase of multi-purpose fighter jets, and there were I think F-16 ads – but these were printed inside the in-flight magazines of LOT Polish Airlines, so not really accessible to the wider public. On a side note, air travel advertisement seems to be a MIC's favourite choice, as I vividly remember huge Raytheon billboards at the Warsaw airport baggage claim during the NATO summit ;)

Who Wants to Buy a Missile? Social Marketing in the Military Industrial Complex

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